Keyword recommendation method and device

Abstract

The invention discloses a keyword recommendation method and device. The method comprises the steps of obtaining a target industry and the current time; determining a target search keyword according tothe target industry and the current time, the target search keyword being a keyword whose search index satisfies a preset condition; and taking the target search keyword as a keyword to be recommended. According to the present invention, the technical problem that in the prior art, the recommendation of the search keywords has blindness is solved.

Description

technical field [0001] The present invention relates to the field of the Internet, in particular, to a keyword recommendation method and device. Background technique [0002] Search Engine Marketing (Search Engine Marketing), usually referred to as "SEM". Simply speaking, search engine marketing is network marketing based on search engine platform, which takes advantage of people's dependence on search engines and usage habits, and passes on the information to the target visitors when people retrieve information. The basic idea of ​​search engine marketing is to allow visitors to discover information and click to enter the webpage to learn more about the information they need. What SEM does is to obtain a large amount of visits and a high click-through rate in search engines with a small investment, convert visitors into customers or potential customers, and generate commercial benefits. [0003] For enterprises, the choice of search keywords is very important. Good searc...

AI Technical Summary

Problems solved by technology

[0004] In the prior art, the search keywords recommended to customers are blind to a certain extent, resulting in poor search engine marketing effect

[0005] For the above problems, no effective solution has been proposed

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