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Method, device, server and storage medium for determining user's degree of interest in video

A technology for determining the method and the degree of interest, applied in the computer field, can solve the problem of inaccurate degree of interest, etc., and achieve the effect of improving the accuracy

Active Publication Date: 2022-02-11
GUANGZHOU KUGOU COMP TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] This application provides a method, device, server and storage medium for determining a user's degree of interest in a video, which can solve the problem of inaccurate determination of a user's degree of interest in a video in related technologies

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  • Method, device, server and storage medium for determining user's degree of interest in video
  • Method, device, server and storage medium for determining user's degree of interest in video

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Embodiment Construction

[0055] In order to make the purpose, technical solution and advantages of the present application clearer, the implementation manners of the present application will be further described in detail below in conjunction with the accompanying drawings.

[0056] Before explaining in detail the method for determining the user's degree of interest in a video provided in the embodiment of the present application, the application scenario and implementation environment provided in the embodiment of the present application are firstly introduced.

[0057] First, the application scenarios involved in the embodiments of the present application are introduced.

[0058] At present, in order to increase user stickiness, video playback platforms can usually recommend videos to users according to the user's interest in each category of videos. At present, when determining the user's interest in a period of time, it is usually to obtain the total number of clicks of a certain type of video by ...

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PUM

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Abstract

The application discloses a method, a device, a server and a storage medium for determining a user's degree of interest in a video, which belong to the field of computer technology. The method includes: obtaining N pieces of behavioral data of the target user within a preset period of time, and the N pieces of behavioral data are in one-to-one correspondence with N types of videos in the video playback application, each behavioral data includes data of M dimensions, and the behavioral data is used for Indicate the operation behavior of the target user on the corresponding type of video; according to the N behavior data, respectively determine M attenuation values ​​corresponding to each behavior data in the N behavior data, where the M attenuation values ​​correspond to the M dimensions one by one, The attenuation value is used to indicate the attenuation degree of the target user's operation of the corresponding dimension on the corresponding type of video; according to the M attenuation values ​​corresponding to each behavior data in the N types of behavior data, determine the target user's attitude towards each type of video in the N types of videos interest. The present application determines the degree of interest through the attenuation value, which improves the accuracy of determining the user's degree of interest in the video.

Description

technical field [0001] The present application relates to the field of computer technology, and in particular to a method, device, server and storage medium for determining a user's degree of interest in a video. Background technique [0002] With the development of computer technology, more and more types of applications are installed on terminals such as mobile phones and computers, and the functions of the applications are also becoming more and more abundant. For example, a video playback application may be installed in the terminal, and the user may watch a live video or a pre-recorded video of the host through the video playback application. Moreover, the video playback application can also recommend videos or hosts to users. However, in order to increase user stickiness, the video playback application platform usually needs to determine the user's interest in each category of video, and then make recommendations according to the user's interest in each category of vi...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/25H04N21/258
CPCH04N21/251H04N21/25866
Inventor 龚文强
Owner GUANGZHOU KUGOU COMP TECH CO LTD