Method and device for identifying multiple parts of equipment of same user, server and medium
A server and website server technology, applied in the field of Internet applications, can solve the problems that users cannot provide targeted business services, cannot know the same user of an electronic device, and cannot place advertisements on multiple electronic devices, etc.
Active Publication Date: 2020-04-28
北京悠易网际科技发展有限公司
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[0004] The target of advertisement delivery is human beings. Since advertisement requests are received from different Internet application systems, the advertisement delivery system does not have the user's account information and cannot know which electronic devices belong to the same user. When placing advertisements, it cannot target a user Advertise on multiple electronic devices of
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[0067] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.
[0068] In order to identify multiple electronic devices of the same user without user account information, embodiments of the present invention provide a method, device, service server and storage medium for identifying multiple devices of the same user.
[0069] see figure 1 , the method for identifying multiple devices of the same user provided by the embodiment of the present invention is applied to a service server, and the service server communicates with...
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The embodiment of the invention provides a method and device for recognizing multiple devices of the same user, a server and a storage medium. The method comprises the steps: combining every two partsof device recognition information for webpage access through the same source IP address based on the device recognition information, the source IP address and the time information, and forming a first candidate cross-screen pair; calculating the behavior correlation of the recognition information of the two devices in the first candidate cross-screen pair; obtaining each first candidate cross-screen pair of which the behavior correlation is greater than a correlation threshold as each second candidate cross-screen pair; inputting target webpage information corresponding to the two parts of equipment recognition information in each second candidate cross-screen pair into a cross-screen pair prediction model to obtain a prediction probability of whether the target webpage information is a real cross-screen pair or not; and obtaining each second candidate cross-screen pair of which the prediction probability is greater than the target cross-screen pair threshold, and taking the second candidate cross-screen pairs as multiple devices of the same user. Visibly, by applying the embodiment of the invention, a plurality of parts of equipment of the same user can be identified under the condition of no user account information.
Description
technical field [0001] The present invention relates to the field of Internet application technology, in particular to a method, device, service server and storage medium for identifying multiple devices of the same user. Background technique [0002] In the computer PC Internet era, users use computers to browse and shop on the Internet. However, with the advancement of today's technology, it is already the era of mobile Internet, and users use computers, smart phones, tablets and other mobile devices to browse and shop. [0003] At present, many Internet application systems push some advertisement information to users. Most of these advertisement information are delivered by the advertisement delivery system after receiving the advertisement request sent by the user through the Internet application system. [0004] The target of advertisement delivery is human beings. Since advertisement requests are received from different Internet application systems, the advertisement ...
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IPC IPC(8): G06Q30/02G06F21/44H04L29/08
CPCG06Q30/0251G06Q30/0277G06F21/445H04L67/535Y02D10/00
Inventor 于沈新童有军李旸王岩
Owner 北京悠易网际科技发展有限公司