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Advertisement promotion system of e-commerce platform

An e-commerce platform and advertising push technology, applied in the field of advertising promotion system, can solve problems such as poor shopping experience and affecting platform usage rate, and achieve the effect of improving platform control

Inactive Publication Date: 2020-12-15
上海逸宅网络科技有限公司
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  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In order to solve the problem that most of the advertising promotion on the current e-commerce platform adopts paid promotion, when consumers do not know the usage situation, it is easy to get a poor shopping experience after purchasing the product, thereby affecting the utilization rate of the platform. The purpose of the invention is to provide an advertising promotion system for an e-commerce platform

Method used

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  • Advertisement promotion system of e-commerce platform
  • Advertisement promotion system of e-commerce platform
  • Advertisement promotion system of e-commerce platform

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Embodiment Construction

[0036] The implementation of the present invention will be illustrated by specific specific examples below, and those skilled in the art can easily understand other advantages and effects of the present invention from the contents disclosed in this specification.

[0037] see Figure 1 to Figure 3 . The present invention provides a technical solution: an advertising promotion system for an e-commerce platform, including a merchant reputation management system, a merchant reputation accumulation system, and a merchant advertisement push system;

[0038] The business reputation management system is used to conduct after-sales comments according to the buyer after purchasing the product, and measure and calculate the favorable rate of the specified product according to the favorable rate;

[0039] The merchant reputation accumulative system is used to accumulate and store the reputation points of the corresponding commodities of the merchant according to the praise of the commod...

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Abstract

The invention discloses an advertisement promotion system of an e-commerce platform in the technical field of e-commerce. The advertisement promotion system comprises a merchant reputation managementsystem, a merchant reputation accumulation system and a merchant advertisement pushing system, the merchant reputation management system is used for carrying out after-sales comments after buyers purchase the commodities and calculating the good comment degree of the specified commodities according to the good comment rate; the merchant reputation accumulation system is used for accumulating and storing the reputation points of the merchants corresponding to the commodities according to the good reputation degrees of the commodities. The corresponding good reputation degrees are obtained according to the evaluation of the buyers on the commodities, and the reputation points of the merchants are calculated through centralized management on the good reputation degrees; moreover, when the reputation points of the merchants' commodities are high, the authority of commodity promotion can be obtained, and when the reputation points of the commodities float fast, the corresponding promotion is often adjusted correspondingly, thereby improving the platform control of commodity promotion.

Description

technical field [0001] The invention relates to the technical field of e-commerce, in particular to an advertisement promotion system of an e-commerce platform. Background technique [0002] There are various advertising promotions on the e-commerce platform, but most of the advertising promotions on the existing e-commerce platforms are paid promotions. When consumers do not know the usage, it is easy to get poor shopping results after purchasing the product. experience, thereby affecting the usage rate of the platform. [0003] Based on this, the present invention designs an advertisement promotion system of an e-commerce platform to solve the above-mentioned problems. Contents of the invention [0004] In order to solve the problem that most of the advertising promotion on the current e-commerce platform adopts paid promotion, when consumers do not know the usage situation, it is easy to get a poor shopping experience after purchasing the product, thereby affecting the...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0253G06Q30/0282
Inventor 唐江南
Owner 上海逸宅网络科技有限公司