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Multi-source client data processing method, device and platform and storage medium

A technology for customer data and processing methods, which is applied in electronic digital data processing, special data processing applications, database indexing, etc., can solve problems such as customer information loss, loss of enterprise data assets, etc., to facilitate data access and avoid customer data loss. , to avoid the effect of reducing the quality of customer data

Pending Publication Date: 2021-04-02
恩亿科(北京)数据科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The above-mentioned method of data access to the CDP system will cause loss of customer information. As enterprises need to access data from more sources, the problem of loss of customer information will be multiplied, resulting in loss of data assets for enterprises

Method used

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  • Multi-source client data processing method, device and platform and storage medium
  • Multi-source client data processing method, device and platform and storage medium
  • Multi-source client data processing method, device and platform and storage medium

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Embodiment Construction

[0051] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments It is a part of embodiments of the present invention, but not all embodiments. The components of the embodiments of the invention generally described and illustrated in the figures herein may be arranged and designed in a variety of different configurations.

[0052] Accordingly, the following detailed description of the embodiments of the invention provided in the accompanying drawings is not intended to limit the scope of the claimed invention, but merely represents selected embodiments of the invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art wi...

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Abstract

The invention provides a multi-source client data processing method and device, a platform and a storage medium, which relate to the technical field of multi-source data processing. The method comprises the steps of obtaining a basic data table of each data source in a plurality of data sources, wherein the basic data table of each data source stores original data of at least one client attributefrom each data source, generating an integrated data table according to the basic data tables of the plurality of data sources, the integrated data table storing at least one client attribute, an association relationship between the at least one client attribute and the original attribute group, and a priority of the at least one client attribute, and an original attribute field corresponding to each client attribute in the basic data tables of the plurality of data sources being stored in the original attribute group associated with each client attribute, and the priority of at least one client attribute being the priority of each data source corresponding to at least one client attribute. By means of the scheme, the CDP platform is ensured to have the most complete client data, and client data loss is avoided.

Description

technical field [0001] The present invention relates to the technical field of multi-source data processing, in particular to a method, device, platform and storage medium for processing multi-source customer data. Background technique [0002] CDP (Customer Data Platform, Customer Data Platform) is a unified management platform for customer data, which can extract, clean and merge customer data from multiple decentralized systems to create a single customer profile. [0003] When the existing CDP platform accesses customer data from multiple decentralized systems, when a customer (natural person) has multiple identities and multiple pieces of information in multiple decentralized systems, it usually checks the customer's data when accessing the data. Each item of information defines the rules for the unique value of the data. For example, when the customer’s name in two different systems is inconsistent, only the customer’s name in one of the systems will be connected to th...

Claims

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Application Information

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IPC IPC(8): G06F16/22G06F16/245
CPCG06F16/2282G06F16/245
Inventor 石明陽
Owner 恩亿科(北京)数据科技有限公司
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