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Advertisement putting method based on train station, user terminal and storage medium

A technology for advertising placement and advertising playback, applied in the field of advertising, it can solve the problems of content adjustment, inaccurate advertising content, and inability to achieve targeted placement, and achieve the effect of improving accuracy

Pending Publication Date: 2022-07-22
DONSON TIMES INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Although Internet platforms will place advertisements on web pages, most of the advertising videos are pre-designed, and the content cannot be adjusted when launching, and targeted delivery cannot be achieved, resulting in inaccurate advertising content

Method used

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  • Advertisement putting method based on train station, user terminal and storage medium
  • Advertisement putting method based on train station, user terminal and storage medium
  • Advertisement putting method based on train station, user terminal and storage medium

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Embodiment Construction

[0021] The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present application. Obviously, the described embodiments are part of the embodiments of the present application, not all of the embodiments. Based on the embodiments in the present application, all other embodiments obtained by those of ordinary skill in the art without creative efforts shall fall within the protection scope of the present application.

[0022] The flowcharts shown in the figures are for illustration only, and do not necessarily include all contents and operations / steps, nor do they have to be performed in the order described. For example, some operations / steps can also be decomposed, combined or partially combined, so the actual execution order may be changed according to the actual situation.

[0023] It should be understood that the terms used in the specification o...

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PUM

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Abstract

The present application relates to the technical field of advertisements, and by determining the advertisement playlist according to the travel duration corresponding to the travel interval of the train taken by the passenger and the target station, the advertisement video of the station passed by the passenger can be pointedly put when the passenger takes the train, which more attracts the passenger's attention and attracts the interest. And the accuracy of the advertisement content is improved. The invention relates to the technical field of train stations, in particular to an advertisement putting method based on train stations, a user terminal and a storage medium, and the method comprises the steps: when a target passenger on a train browses a network page, determining at least one travel interval corresponding to the target passenger, and determining the travel duration corresponding to each travel interval; according to the journey duration and the target site corresponding to each journey interval, determining an advertisement playlist corresponding to each journey interval, the advertisement playlist comprising an advertisement video associated with the target site corresponding to each journey interval; and playing the advertisement video in the advertisement playing list corresponding to the current travel interval on the network page.

Description

technical field [0001] The present application relates to the field of advertising technology, and in particular, to a train station-based advertising delivery method, a user terminal and a storage medium. Background technique [0002] With the development of mobile Internet technology, user terminals have become an essential tool for people to work, live and study. In order to promote products, many Internet platforms usually place product advertisements on the user terminals of passengers to increase the popularity of the products and increase people's purchasing intentions. [0003] During the journey of the passenger on the train, the passenger spends most of the time using the user terminal, for example, watching some small videos on the web page of the user terminal. Although Internet platforms will place advertisements on online pages, most of the advertisement videos are pre-designed, and the content cannot be adjusted during the delivery, and the targeted delivery ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0266G06Q30/0269
Inventor 刘杨
Owner DONSON TIMES INFORMATION TECH CO LTD