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Methods and apparatus for using information regarding actions performed using traceable objects

a technology of traceable objects and information, applied in the direction of data switching details, instruments, marketing, etc., can solve the problem of no systematic mechanism for determining, with respect to transportable objects provided to users

Inactive Publication Date: 2013-10-31
GOOGLE TECHNOLOGY HOLDINGS LLC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

Enables the systematic collection and analysis of user actions on traceable objects, providing insights into user behavior and enabling monetization opportunities through tiered billing and usage credit systems.

Problems solved by technology

Currently, however, there is no systematic mechanism for determining, with respect to transportable objects provided to a user, whether any user action was taken or what that user action may have been.

Method used

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  • Methods and apparatus for using information regarding actions performed using traceable objects
  • Methods and apparatus for using information regarding actions performed using traceable objects
  • Methods and apparatus for using information regarding actions performed using traceable objects

Examples

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Embodiment Construction

[0020]The following detailed description of the inventive subject matter is merely exemplary in nature and is not intended to limit the inventive subject matter or the application and uses of the inventive subject matter. Furthermore, there is no intention to be bound by any theory presented in the preceding background or the following detailed description.

[0021]Embodiments include systems that are adapted to provide object-related services to users of “client” devices. More particularly, embodiments include systems, methods, and apparatus for enabling the collection of information regarding actions performed by client devices using “traceable objects” (also referred to herein simply as “objects”) that are provided by a system in conjunction with an object-related service. As will be described in detail below, collection of this information is facilitated, in various embodiments, by providing “tracer information” as a part of each traceable object, and by adapting the client devices...

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PUM

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Abstract

An embodiment of a communication system includes a client device adapted to receive a traceable object that includes tracer information, and to perform one or more object-related actions using the traceable object. The client device stores the tracer information and object usage information, which describes the one or more object-related actions that have been performed using the traceable object. The client device also sends the stored information to a server. The system also includes the server, which is adapted to receive the object usage information and the tracer information reported by the client device. In an embodiment, the system also includes a service provider adapted to initiate a billing event, which may include generation and transmission of a bill to a sponsor entity based on an evaluation of the object usage information and the tracer information reported by the client device.

Description

CROSS-REFERENCE TO RELATED APPLICATIONS[0001]This application is a continuation-in-part of co-pending U.S. patent application Ser. No. 11 / 928,760, filed on Oct. 30, 2007.TECHNICAL FIELD[0002]The inventive subject matter generally relates to objects upon which actions may be performed in a networked environment, and more particularly to collecting and maintaining information regarding the usage and / or propagation of such objects in and through a network.BACKGROUND[0003]Various types of transportable objects may be exchanged between devices (e.g., servers, clients, and other nodes) in a client-server communications network. Basically, a “transportable object” is a data entity that may be transported from one network device to another, and that includes identification information (e.g., an object identifier) and some type of information or content.[0004]Information regarding user-initiated actions performed on a transportable object may be valuable to various parties. For example, a se...

Claims

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Application Information

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Patent Type & Authority Applications(United States)
IPC IPC(8): G06Q20/14
CPCG06Q30/02H04L12/14G06Q20/145H04L67/22H04L67/18H04W4/02H04L67/535H04L67/52
Inventor HARRIS, DAVID B.HERRBACH, FREDERIC
Owner GOOGLE TECHNOLOGY HOLDINGS LLC