System and method for executing advertisement jumping in TV program

A technology for TV programs and execution systems, which is applied to components of TV systems, components of color TVs, TVs, etc., can solve the problem that TVs that cannot be used to watch analog signals and playback systems, systems and methods cannot be used and provide services. and other problems, to achieve the effect of easy promotion and modification

Active Publication Date: 2009-11-25
HISENSE +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Therefore, the systems and methods disclosed in the above-mentioned patents cannot be applied to TV sets and playback systems that are still widely used for viewing analog signals.
In addition, if the user still wishes to watch other programs by switching channels during the advertisement insertion period, instead of performing video games, web browsing, etc. provided by the interactive application, then the above-mentioned system and method obviously cannot be used and provided services

Method used

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  • System and method for executing advertisement jumping in TV program
  • System and method for executing advertisement jumping in TV program
  • System and method for executing advertisement jumping in TV program

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0033] Example 1, such as figure 1 As shown, the advertisement skip execution system in the TV program of the present invention includes:

[0034] TV program display module, used to generate TV program signals and play corresponding program content;

[0035] The switching module is used to receive and store the address information of the TV program and resend the channel switching operation of the address information to the display module;

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Abstract

This invention relates to television program Ads switching system and method, which provides one execution system and method for user to estimate and set AD inserting time on the analogue television. The system can establish monitor flow according to user set time without impacting user switch channel other programs to convert the user current to original channel when time is over to automatically switch to ensure user watch favorable programs.

Description

technical field [0001] The present invention is a system and method for performing advertisement skipping in the normal broadcasting process of a television set, specifically, the user sets the skipping time of the advertisement interval. Background technique [0002] Television sets have become an essential article in daily life at present, and watching TV programs is an indispensable way for users to carry out leisure and entertainment and understand news trends. Due to the drive of commercial promotion and gaining benefits, the insertion of commercial advertisements in the broadcasting of TV programs is becoming more and more frequent. Usually, a large amount of commercial advertisements are broadcast continuously for a period of time, which not only interrupts and interferes with normal entertainment programs, but also affects users to watch other entertainment programs. Most users don't like to watch commercials, and would rather do other things during commercials, or ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N5/44H04N5/00
Inventor 张作钦王春业管仁秀
Owner HISENSE
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