New web page recommendation method

A recommendation method and technology for new web pages, applied in the field of Internet search, can solve the problems of not being suitable for recommending new page measurement standards in the general sense, and cannot be used to evaluate the quality of new web pages, so as to reduce the blocking effect and achieve high awareness. Effect

Inactive Publication Date: 2011-11-09
PEKING UNIV
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Page timeliness has practical significance for news search rankings, but it cannot be used to evaluate the quality of new web pages, so it is not suitable as a measure for recommending new pages in a general sense

Method used

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Embodiment Construction

[0023] Existing research shows that the popularity of a page is not always directly proportional to the quality of the page itself, but is always low at the beginning, and gradually grows as the page matures and gets more user attention and clicks. until it finally matches the quality of the page itself. For every page on the Web, there is such a process of growing popularity, and this process is also the process of the page itself transitioning from a newborn page to a mature page.

[0024] Therefore, if the current webpage popularity is used to sort webpages, even high-quality new webpages will be suppressed due to their insufficient popularity and rank low. It is unfair to new pages to mix and rank new and old pages whose popularity is at different starting points. At the same time, people tend to search for newer information, which reduces the user satisfaction of search results. Furthermore, due to the low ranking of the new page, the chance of being visited is very low...

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Abstract

The invention discloses a new web page recommendation method. The method comprises the following steps of: firstly, determining a recommendation proportion of new pages in a return result of a search engine; secondly, estimating the potential quality of the new pages, and selecting the recommended new pages at predetermined frequency according to the potential quality; and finally, displaying the recommended new pages and the return result of the search engine for the user. By the method, on the premise of no influence on the quality of a search result, some high-quality new pages are recommended to the user of the search engine, so the high-quality new pages have opportunity to be concerned and clicked, a higher cognition degree is obtained within shorter time, the quality of the new pages is automatically evaluated by clicking of the user, retardation of the search engine on the evolution process of the popularity of the new pages is reduced, and the valuable new pages can grow healthily.

Description

technical field [0001] The invention relates to a method for recommending new Web pages, in particular to a method for recommending high-quality new web pages to users on the premise of not affecting the quality of search results against the weaknesses of search engine ranking algorithms, which belongs to Internet search technology field. Background technique [0002] At present, search engines have gradually become one of the main ways for people to obtain information. When the search engine returns the query results to the user, the arrangement of the query results has an absolute impact on the probability of the results being noticed and clicked by the user. So how should the results be properly ranked? In the case that the matching degree between the results and the query keywords is the same, the ideal ranking scheme should be to arrange the results according to the quality of the page from high to low. Page quality, however, is a rather subjective concept. It needs...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
Inventor 张岩
Owner PEKING UNIV
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