A method and apparatus are provided for a home energy management platform. The platform includes using a whole house power sensor or subset thereof. Data from the power sensor are analyzed using advanced statistical and machine learning techniques for extracting detailed usage information and generating specific energy saving measures, among other relevant information. In an embodiment, a gateway console is provided that has various communication capabilities. The gateway console may communicate with and control HAN devices. The gateway console may collect data from the power sensor as well as HAN devices and upload such collected data to servers for the analysis processing. Certain amounts of data processing and analysis may be performed at a server or at the local level, such as at the power sensor, gateway, or other HAN device, as well. The platform may include a user interface, such as web, mobile, email, mail, phone call, etc.