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A method, device and system for determining exposure amount

A determination method and determination device technology, applied in the Internet field, can solve the problems of inability to accurately determine the exposure amount, statistics exposure amount, low efficiency of media promotion and display, etc., and achieve the effect of improving communication efficiency and improving efficiency.

Active Publication Date: 2018-02-02
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Due to the inability to accurately determine the exposure and count the exposure, the efficiency of media promotion and display is low

Method used

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  • A method, device and system for determining exposure amount
  • A method, device and system for determining exposure amount
  • A method, device and system for determining exposure amount

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Experimental program
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Embodiment Construction

[0031] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings.

[0032] In the embodiment of the present invention, an online interactive window (such as an online game window, a group buying website window, an e-commerce website window, a marriage introduction website window, etc.) can be nested in a media promotion interface (such as a rich media advertisement, etc.) , real estate information website window, etc.), to promote the application as a media promotion. The embodiments of the present invention can not only determine the amount of exposure for CPA-based media promotion, but also enrich media promotion interface forms, and promote the development of CPA technology.

[0033] figure 1 It is a flowchart of a method for determining an exposure amount according to an embodiment of the present invention.

[0034] Such as ...

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PUM

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Abstract

The embodiment of the invention provides a light exposure determining method, a light exposure determining device and a light exposure determining system. The method comprises the following steps of exhibiting a media promotion interface on a webpage; judging whether the media promotion interface receives a click event or not, creating an interactive running window if the media promotion interface receives the click event, and creating an interactive information registry in the interactive running window; and receiving the user input of the interactive information registry in the interactive running window, and counting the input times of the user to be used as the light exposure of the media promotion interface. After the method is used, the input of the interactive information registry in the interactive running window is counted, and the light exposure of the media promotion interface can be precisely counted up, so that the media promotion and exhibition efficiency can be improved.

Description

technical field [0001] The embodiments of the present invention relate to the field of Internet technology, and more specifically, to a method, device and system for determining exposure amount. Background technique [0002] With the rapid development of computer technology and network technology, the Internet (Internet) plays an increasingly important role in people's daily life, study and work. Moreover, with the development of the mobile Internet, the Internet is also developing towards mobile. [0003] Today's society has entered a highly developed information age, and its enterprise competition form has changed from a single competition form mainly based on product function and quality in the past to a composite competition form with corporate image, commodity, brand, etc. as important means and main tendencies . This change in form is inseparable from the rapid development of various online media promotions (eg, online advertising). [0004] In the past, when referr...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F17/30G06F3/0481
CPCG06Q30/0273
Inventor 周彬
Owner TENCENT TECH (SHENZHEN) CO LTD