The invention provides a
product function recommendation method,
system and device and a storage medium, and the recommendation method comprises the steps: responding to a function request of a product
client, and determining historical interaction information matched with an operation terminal of the product
client from historical interaction information corresponding to a plurality of advertisement materials, and taking the historical interaction information as target historical interaction information; according to a target advertisement material corresponding to the target historical interaction information, determining an interactive
server of which the
product function provided by the interactive
server is matched with the target advertisement material from a plurality of interactive servers corresponding to the target product as a target
server; and sending recommendation information for the target server and the target
product function to the operation terminal. Therefore, according to the method, the user source can be accurately positioned in an advertisement attribution mode, targeted product function recommendation is carried out on each user using the product
client, and the accuracy of product function recommendation is effectively improved.