Network data pushing method, device and system

Abstract

This invention discloses a network data pushing method and a system. The network data pushing method comprises: a background server can obtain the description information of user attributes through interacting with a user terminal and user data collected by interaction; and the background server selects matching network data to push to a user terminal according to the description information of the user attributes. This invention also discloses a network data pushing device, comprising a background server which is used for obtaining the description information of the user attributes through t interacting with the user terminal and the user data collected by interaction and selecting the matching network data to push to the user terminal according to the description information of user attributes. The network data pushing method and the device can relieve the load of the background server, and the user can also obtain the personalized data content.

Description

technical field [0001] The present invention relates to network technology, in particular to a method, device and system for pushing network data. Background technique [0002] Network data is composed of single text information and diversified multimedia information, wherein multimedia information includes picture information, audio information and video information. In the prior art, when the back-end server interacts with the user terminal, the back-end server does not collect the access data of the user terminal, and the push technology is full-staff push, that is, the network data is pushed to all user terminals without user distinction. As a result, the existing problems in the existing technology are: this network data interaction and push technology will increase the load on the background server due to the large amount of interactive data and all employees push the data to the user terminal, and the user cannot obtain personalized data content. Contents of the inv...

AI Technical Summary

Problems solved by technology

In the prior art, when the back-end server interacts with the user terminal, the back-end server does not collect the access data of the user terminal, and the push technology is full-staff push, that is, the network data is pushed to all user terminals without user distinction. As a result,

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