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Content providing apparatus and method

A content and user technology, applied in the field of network advertisement provision system, can solve the problems of not being able to know the effect of advertisement delivery, increase user costs, etc., and achieve the effect of improving advertisement delivery effect, saving bandwidth cost, and deepening the impression of advertisement

Inactive Publication Date: 2018-03-20
BEIJING AMAZGAME AGE INTERNET TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, this increases the cost for the user
[0005] In addition, advertisers invest millions of dollars in advertising every year, trying their best to attract users' attention, but they have no way of knowing the effect of advertising

Method used

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  • Content providing apparatus and method
  • Content providing apparatus and method

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Embodiment Construction

[0014] The following detailed description refers to the accompanying drawings. Wherever possible, the same reference numbers are used in the drawings and the following description to refer to the same or like elements. While embodiments of the invention have been described, modifications, adaptations and other implementations are possible. For example, substitutions, additions, or modifications may be made to elements shown in the figures, and the methods described herein may be modified by substituting, reordering, or adding stages to the disclosed methods. Also, the following detailed description does not limit the invention. Rather, the true scope of the invention is defined by the appended claims.

[0015] The network advertisement providing system in the present invention includes, for example, a server and a client, and the server and the client are connected through a network. figure 1 A schematic structural diagram of the server is shown, wherein the server 100 incl...

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Abstract

The invention provides content supply device and method. The method comprises the steps of receiving a request of a user accessing the first content; determining the second content according to the first content; sending the first content and the second content to the user; presenting the first content to the user; presenting the second content to the user before the end of the presenting of the first content; receiving the response of the user to the second content; determining whether to jump over the presenting of the second content according to the response; analyzing the presentation effect of the second content based on the response of the second content.

Description

technical field [0001] The present disclosure generally relates to the field of electronic advertisements, and in particular, relates to a system and method for providing network advertisements. Background technique [0002] With the development of mobile networks and devices, the content of the advertising business is becoming more and more abundant. From no advertisements on mobile devices to text navigation advertisements, until now the speed of the network is getting faster and the performance of the devices is getting better and better, and pictures appear. video ads. These advertisements are only displayed to users through simple dimensions (such as time, location, etc.), and in order to achieve the purpose of advertising, users can only see the content they want to see after the advertisement ends. [0003] The purpose of advertising is to let users know the brand, product or function, etc. to let the public know or understand. Traditional offline advertising cannot ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/258H04N21/262H04N21/431H04N21/472
CPCH04N21/25891H04N21/26258H04N21/431H04N21/47202H04N21/475H04N21/812
Inventor 胡月鹏
Owner BEIJING AMAZGAME AGE INTERNET TECH CO LTD