Method, system and thermodynamic diagram display device for replaying user web page operation behavior

Abstract

The invention provides a method for replaying a user web page operation behavior, the method comprises the steps that according to different event types triggered in the user web page operation, different ways are adopted to collect event information, the collected event information is analyzed, and corresponding operation behavior records of a user are formed; events at all the time points are created according to the operation behavior records, and in the process of replaying, simulated triggering is conducted on the events corresponding to all the time points to display. Accordingly, the invention further provides a system and thermodynamic diagram display device for replaying the user web page operation behavior, and the authenticity and the integrity for replaying the user web page operation behavior are promoted.

Description

technical field [0001] The present invention relates to Internet technology, in particular to a method, system and heat map display device for replaying user web page operation behavior. Background technique [0002] As far as the promotion and application of the website is concerned, it is very important to analyze the needs of users. At present, the following methods are generally used to analyze the operation behavior of a single user on the website: collect the data of the user's visit to the website -> analyze the collected data -> form the user's operation behavior record -> play back the user's record and analyze the user's visit to the website Various problems that arise during the playback process usually display the following content: which modules of the website the user clicked on, which tab page switching operations were performed, which operation options were abandoned or changed halfway, and so on. [0003] At present, in terms of replaying the recor...

AI Technical Summary

Problems solved by technology

[0004] 1) In the process of collecting mouse events at the front end, only the operation coordinates of the mouse on the page and the position information of the mouse buttons are obtained. Due to the small amount of information, and these information are related to the coordinate position of the page, there is a lack of other important information in the event. Therefore, it is not conducive to completely displaying the user's operation behavior during the background playback process;

[0005] 2) The front-end cannot collect character information such as Chinese characters input by the user, resulting in the inability to accurately display the character information entered by the user during background playback;

[0006] 3) The back-end playback technology is poorly related to the page, and cannot be combined with the target website for associated playback, resulting in no difference between the playback display on the blank page and the playback display on the target website page (compare the attached figure 1 And attached figure 2 );

[0007] 4) It cannot truly present the JS (Javascript, a scripting language) and Ajax (a web development technology) effects that are triggered after the user interacts with the website based on mouse and keyboard events during the visit to the website, such as the hidden content generated by these interactions. Menu, tab switching, pop-up layer effects, etc.;

[0008] 5) It cannot truly present the process of users switching back and forth between multiple web tabs

At present, the heat map in the existing technology can only statically display the heat map data of each website, and cannot realize the interaction with the user and the heat map data of the customized selection area during the heat map display process

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