User behavior analysis method and servers

A behavior analysis and server technology, applied in the field of information processing, can solve the problems of low stability of real-time analysis and large delay of offline analysis.

Active Publication Date: 2015-08-12
TENCENT TECH (BEIJING) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In view of this, the embodiment of the present invention expects to provide a user behavior analysis method and a real-time

Method used

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  • User behavior analysis method and servers
  • User behavior analysis method and servers
  • User behavior analysis method and servers

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Experimental program
Comparison scheme
Effect test

Embodiment 1

[0112] Such as figure 1 As shown, this embodiment provides a user behavior analysis method, the method comprising:

[0113] Step S110: After the real-time analysis server is started, receive the historical user behavior data sent by the offline analysis server according to the first analysis result; the first analysis result is formed according to the first preset analysis strategy before the real-time analysis server is started analysis results;

[0114] Step S120: Obtain current user behavior data corresponding to the current user behavior; both the historical user behavior data and the current user behavior data include user operations and the operation objects pointed to by the user operations;

[0115] Step S130: According to the first preset analysis strategy, analyze the historical user behavior data and the current user behavior data to obtain a second analysis result;

[0116] Wherein, both the first analysis result and the second analysis result are a set including...

Embodiment 2

[0137] Such as figure 1 As shown, this embodiment provides a user behavior analysis method, the method comprising:

[0138] Step S110: After the real-time analysis server is started, receive the historical user behavior data sent by the offline analysis server according to the first analysis result; the first analysis result is formed according to the first preset analysis strategy before the real-time analysis server is started analysis results;

[0139] Step S120: Obtain current user behavior data corresponding to the current user behavior; both the historical user behavior data and the current user behavior data include user operations and the operation objects pointed to by the user operations;

[0140] Step S130: According to the first preset analysis strategy, analyze the historical user behavior data and the current user behavior data to obtain a second analysis result;

[0141] Wherein, both the first analysis result and the second analysis result are a set including...

Embodiment 3

[0149] Such as figure 1 As shown, this embodiment provides a user behavior analysis method, the method comprising:

[0150] Step S110: After the real-time analysis server is started, receive the historical user behavior data sent by the offline analysis server according to the first analysis result; the first analysis result is formed according to the first preset analysis strategy before the real-time analysis server is started analysis results;

[0151] Step S120: Obtain current user behavior data corresponding to the current user behavior; both the historical user behavior data and the current user behavior data include user operations and the operation objects pointed to by the user operations;

[0152] Step S130: According to the first preset analysis strategy, analyze the historical user behavior data and the current user behavior data to obtain a second analysis result;

[0153] Wherein, both the first analysis result and the second analysis result are a set including...

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Abstract

The invention discloses a user behavior analysis method and servers. The method comprises the steps of after booting a real-time analysis server, receiving historical user behavior data sent by an offline analysis server according to a first analysis result, wherein the first analysis result is an analysis result formed according to a first preset analysis strategy before the real-time analysis server boots; acquiring current user behavior data corresponding to current user behavior, wherein both the historical user behavior data and current user behavior data comprise user operations and operation objects which the user operations point at; and according to the first preset analysis strategy, analyzing the historical user behavior data and current user behavior data so as to obtain a second analysis result, wherein both the first analysis result and the second analysis result comprise at least one set of the operation objects, one operation object corresponds to at least two pieces of multimedia information, and the information content of the multimedia information corresponding to the same operation object has time correlation.

Description

technical field [0001] The invention relates to data analysis technology in the field of information processing, in particular to a user behavior analysis method and server. Background technique [0002] In the process of implementing the technical solutions of the embodiments of the present application, the inventors of the present application at least found the following technical problems in the related art: [0003] Currently, user behavior analysis includes two methods: [0004] The first type: offline analysis; centralized storage of a large amount of data during offline analysis; data processing of user behaviors of multiple users; the advantages are: the amount of data that can be processed is large, and in-depth analysis with complex analysis logic can be done; but the disadvantages are: The analysis cycle is long, and the delay in obtaining the analysis results is long; however, timeliness is very important for many dynamically changing data. If the delay is too l...

Claims

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Application Information

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IPC IPC(8): G06F17/30
Inventor 何伟杰
Owner TENCENT TECH (BEIJING) CO LTD
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