Internet-based advertisement interactive system and method

An interactive system and interactive method technology, applied in marketing and other directions, can solve problems such as convenience, poor speed, poor user experience, etc., and achieve better delivery effects.

Inactive Publication Date: 2015-12-30
WUHAN AIFEIBITE INFORMATION MEDIA CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Therefore, most of the existing advertising forms have problems of poor convenience and quickness, resulting in poor user experience

Method used

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  • Internet-based advertisement interactive system and method
  • Internet-based advertisement interactive system and method

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Embodiment Construction

[0041] The embodiments of the present invention will be further described in detail below in conjunction with the drawings and implementation methods.

[0042] Such as figure 1 As shown, an advertisement interaction system based on the Internet, the system includes: an information receiving module, used to receive user interactive voice information during the advertisement playing process; a recognition module, used to perform voice recognition on the interactive voice information, The recognition result is obtained; the information processing module is used to determine the interactive question and the answer to the question matching the recognition result; the presentation module is used to display the answer to the question;

[0043] In the present invention, the information receiving module can be a microphone, which can be turned on after the system is started. Of course, in order to avoid the impact of the turned-on microphone on other operations of the user, a sensing ...

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Abstract

The invention relates to an Internet-based advertisement interactive system. The system includes an information receiving module used for receiving user interactive voice information in an advertisement playing process, a recognition module used for performing voice recognition on the interactive voice information to obtain a recognition result, an information processing module used for determining interaction questions which are matched with the recognition result, and answers to the questions, and a display module used for displaying the answers to the questions. According to the Internet-based advertisement interactive system of the invention, the user interactive voice information is received in the advertisement playing process; voice recognition on the interactive voice information, so that the recognition result can be obtained; the interaction questions which are matched with the recognition result and the answers to the questions are determined; and the answers to the questions are displayed, and / or the interaction questions or operation corresponding to the answers to the questions are executed. The voice interaction mode realized by the system is more likely to attract users.

Description

technical field [0001] The invention relates to the technical field of Internet advertisements, in particular to an Internet-based advertisement interaction method and system. Background technique [0002] With the rapid development of Internet multimedia technology, all kinds of advertisements can be seen everywhere in people's lives, and people's pursuit of smarter and more humanized advertisements is becoming more and more intense. Traditional advertisements are actively displayed in the form of push or users actively query and understand. No matter whether the advertisement is actively or passively displayed, the advertisement information that can be displayed is limited. If the user is interested in the advertisement and wants to know the information displayed in the advertisement For information other than information or to learn more about advertisements, users need to click to enter the advertisement-related webpages to search, and sometimes even need to go through s...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
Inventor 周以阳
Owner WUHAN AIFEIBITE INFORMATION MEDIA CO LTD
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