Mobile marketing system based on the iBeacon and special tablet personal computer

A technology of tablet computer and marketing system, applied in marketing, electronic digital data processing, structural components of portable computers, etc., to achieve the effect of improving transaction efficiency

Inactive Publication Date: 2016-03-30
徐义忠
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  • Summary
  • Abstract
  • Description
  • Claims
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AI Technical Summary

Problems solved by technology

[0004] For the current marketing field, iBeacon is only used in promotional activities, information push, etc., and cannot meet the needs of customers in various aspects, such as product review and consultation, order placement and even payment. For business users, they need to better interact with customers , communicate, grasp consumer demand trends, have marketing management functions and data analysis functions, and realize more intelligent and interactive information transmission

Method used

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  • Mobile marketing system based on the iBeacon and special tablet personal computer
  • Mobile marketing system based on the iBeacon and special tablet personal computer

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Embodiment Construction

[0012] In order to make the technical problems, technical solutions and beneficial effects to be solved by the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be pointed out that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0013] Such as figure 1 As shown, an iBeacon-based mobile marketing system provided by the embodiment of the present invention, its specific implementation method and process are as follows: When the customer's smart phone 1 recognizes the tablet computer 2 with iBeacon by shaking it through WeChat, it will receive the system The HTML5 responsive page 3 sent, customers can interact with the system through the HTML5 responsive page 3 on the smartphone, including functions such as viewing information, understanding brands, registering members, placing orders and eve...

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Abstract

The invention discloses a mobile marketing system based on the iBeacon and a special tablet personal computer, comprising the special tablet personal computer 2 with the independent iBeacon, and a background management system--an enterprise marketing management background system 6 and a marketing personnel personal management system HTML5 page 4, and a foreground--an HTML5 response page 3 for a client to receive and interact, and a cloud platform 5 constructed for the system; the components are organically combined into a uniform whole for transmitting and interacting information. According to the invention, product exhibition, client interaction, sales promotion, booking and payment functions are realized through the intelligent mobile marketing system; and the marketing efficiency is greatly improved.

Description

technical field [0001] The invention relates to the application of low-power bluetooth communication technology, in particular to a system solution and a realization tool for mobile marketing using the existing iBeacon technology. Background technique [0002] iBeacon is a new function installed in Apple's mobile device OS (iOS7) released in September 2013. The way it works is that a device equipped with Bluetooth Low Energy (BLE) communication uses BLE technology to send its own unique ID around, and the application software that receives the ID takes some action based on the ID. For example, if an iBeacon communication module is installed in a store, an information notification server can run on the iPhone and iPad, or the server can send discount coupons and points for entering the store to customers. In addition, iBeacon can also be used to send information to the application software when the home appliance fails or stops working. [0003] Due to the mature iBeacon te...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F1/16
CPCG06Q30/02G06F1/1613
Inventor 徐义忠
Owner 徐义忠
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