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Method and device for sorting recommended objects

A sorting method and object technology, applied in the communication field, can solve the problems of no distinction, lower user experience, purchase conversion rate, etc., and achieve the effect of improving user experience

Active Publication Date: 2020-05-12
BEIJING XIAODU INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

As a result, multiple users at the same navigation map location will be presented with recommended merchants in exactly the same order, and there is no distinction among the multiple users, which will reduce user experience and website purchase conversion rate and other indicators

Method used

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  • Method and device for sorting recommended objects
  • Method and device for sorting recommended objects
  • Method and device for sorting recommended objects

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0075] figure 1 It is a flowchart of a method for sorting recommended objects according to Embodiment 1 of the method of the present invention. see figure 1 , in this embodiment, the method includes:

[0076] S11: Identify the location information of the user.

[0077] In this embodiment, the location information may be, for example, poi (Point of Information, navigation map information). Each piece of navigation map information includes: longitude, latitude, and nearby merchants.

[0078] S12: Obtain a recommended object corresponding to the location information.

[0079] S13: Determine the ranking of the recommended object based on the correlation between the recommended object and the user.

[0080] Since the present invention obtains the corresponding recommended object according to the user's location information, and determines the ranking of the recommended object based on the correlation between the recommended object and the user, the present invention can be bas...

Embodiment 2

[0082] figure 2 It is a flowchart of a method for sorting recommended objects according to Embodiment 2 of the method of the present invention. see figure 2 , in this embodiment, the method includes:

[0083] S21: Identify the location information of the user.

[0084] S22: Obtain a recommended object corresponding to the location information.

[0085] S23: Calculate the recommendation score of the recommended object based on the correlation between the recommended object and the user.

[0086] S24: Determine the ranking of the recommended object according to the recommendation score.

Embodiment 3

[0088] image 3 It is a flowchart of a method for sorting recommended objects according to Embodiment 3 of the method of the present invention. see image 3 , in this embodiment, the method includes:

[0089] S31: Identify the location information of the user.

[0090] S32: Obtain a recommended object corresponding to the location information.

[0091] S33: Obtain an object vector of the recommended object and a user vector of the user.

[0092] S34: Calculate the similarity between the object vector and the user vector.

[0093] S35: Assign the similarity to a recommendation score of the recommended object.

[0094] S36: Determine the ranking of the recommended object according to the recommendation score.

[0095] Wherein, the above-mentioned object vector and user vector are vector space models used to describe the recommended object and user respectively. The recommended object and user are abstracted into a vector space model, and the correlation between two object...

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Abstract

The present invention provides an ordering method and device of a recommending object. The method comprises: identifying the user information; obtaining recommending objects corresponding to the position information; determining the ordering seating arrangement of the recommending objects based on the correlation between the recommending objects and users. On the basis of recommending depending on the user space position, aiming at different users, the obtained recommending objects are arranged at different objects to realize the recommending effect of quite different so as to improve the user experience and the purchase conversion rate of the website.

Description

technical field [0001] The present invention relates to the communication field, and more specifically, to a method and device for sorting recommended objects. Background technique [0002] With the development of mobile communication network, e-commerce ushered in an unprecedented development. The ranking order of merchants recommended by an e-commerce website to website users directly leads to the user experience and purchase conversion rate of the website. However, at the current stage, e-commerce websites generally recommend merchants to users in the following ways: first, identify the user’s location information (navigation map information); then obtain merchants corresponding to the location information; The data (including the sales volume of the merchant, user praise, product price, merchant status, preferential activities, etc.) is used to score the merchant; finally, the ranking of the merchant is determined according to the scoring results. Although merchant rec...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q30/06
CPCG06Q30/0631
Inventor 贾硕付国征汪艳丽党弘扬
Owner BEIJING XIAODU INFORMATION TECH CO LTD
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