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Video play monitoring method

A technology for video playback and target video, applied in image communication, selective content distribution, electrical components, etc., can solve the problem of inability to accurately monitor users' complete viewing of videos, inability to directly obtain data related to the completion of video advertisement playback, and inability to guarantee user advertising. And other issues

Inactive Publication Date: 2017-10-10
郑州仁峰软件开发有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

But the problem is that advertisers cannot directly obtain data related to the playback completion of the video ads they serve, such as loading, playback, playback completion, etc.
These data can only be provided by media or advertising platforms, and no interest-neutral third party can provide these data for advertising billing and estimation of advertising return rate
At the same time, many advertisers hope that users will be able to watch the video advertisement, and are even willing to give users some rewards to encourage users to watch the full video. Under the iOS browser, the video playback will use the built-in video player of the system by default. In this player, the user can control the video playback progress at will. Therefore, the ad delivery system cannot accurately monitor which users have watched the video completely. in order to give relevant rewards to users

Method used

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Embodiment Construction

[0011] The following clearly and completely describes the technical solutions in the embodiments of the present invention. Obviously, the described embodiments are only some of the embodiments of the present invention, but not all of them. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0012] In an embodiment of the present invention, a video playback monitoring method includes the following steps: the main process generates a query instruction for the current playback state of the target video; the main process sends the query instruction to the server; the main process sends the query instruction to the server; The query instruction generates a query result receiving task corresponding to the target video; the main process assigns the query result receiving task to the corresponding sub-process; at the same time,...

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PUM

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Abstract

The invention discloses a video play monitoring method. The method comprises the following steps that a query instruction for the current playing state of a target video is generated through a host process; the host process sends the query instruction to a server; according to the query instruction, the host process generates a query result receiving task corresponding to the target video; the host process allocates the query result receiving task to a corresponding subprocess. According to the current playing state of the video and the previous playing state of the video, the query period of each video playing state is automatically adjusted, computer sources are effectively utilized, and meanwhile, skipping or inoperable processing can be conducted on advertisements according to rights.

Description

technical field [0001] The invention relates to a monitoring method, in particular to a monitoring method for video playback. Background technique [0002] With the development of the Internet and mobile Internet, the speed of the network is getting faster and faster, and the behavior of users watching videos is becoming more and more common. Therefore, advertisers (generally referring to all video promoters in this invention) have used a lot of budget for video delivery , the common forms of video advertisements are: inserting video advertisements before ordinary video content (TV dramas, movies, etc.), or inserting video advertisements in levels of game applications, etc. Advertisers usually pay the media according to the number of times the video is played. But the problem is that advertisers cannot directly obtain data related to the playback completion of the video ads they place, such as loading, playback, and playback completion. These data can only be provided by me...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/442H04N21/4627
CPCH04N21/44204H04N21/44213H04N21/44231H04N21/4627
Inventor 杨高峰孟军霞朱炯圳郭海峰
Owner 郑州仁峰软件开发有限公司