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LED advertisement identification monitoring system

A monitoring system and advertising technology, applied in closed-circuit television systems, character and pattern recognition, special data processing applications, etc., can solve the problems of high advertising costs, low trust, and reliance on manual processing, so as to improve industry reputation, The effect of low cost, improving monitoring efficiency and monitoring accuracy

Inactive Publication Date: 2018-03-06
广东博媒广告传播有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The traditional LED advertising monitoring method relies heavily on manual processing in terms of frequency and effectiveness of monitoring, which is extremely inefficient and accurate, and additional monitoring fees are required
For advertising customers, not only the cost of advertising is high, but also it is impossible to obtain more accurate advertising data to evaluate the value of advertising
As for advertising service providers, they are unable to come up with practical and accurate advertising data to win the trust of customers, which makes the trust between them and advertisers low, and effectively affects the reputation of advertising service providers.

Method used

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Embodiment Construction

[0028] Such as figure 1 As shown, a kind of LED advertisement identification monitoring system described in the present invention comprises video photographing functional module 1, image recognition preprocessing module 2, server 3, database 4 and background functional module 5, wherein said video photographing functional module 1 adopts The camera is used as a functional module for front-end video detection. This functional module can dynamically capture the changing scene images of the LED advertisement screen and store them as image data in JPEG format, and send them to the image recognition preprocessing module 2 .

[0029] The video camera functional module 1 further includes an internal functional module 11 and an external functional module 12 . Such as figure 1 and figure 2 As shown, the internal function module 11 also includes a USB Internet access module 111, a WIFI communication module 112, a Linux development board integration module 113, a USB camera module 114...

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Abstract

The invention relates to an LED advertisement identification monitoring system which comprises a video shooting functional module, an image identification preprocessing module, a server, a database and a background functional module. The video shooting functional module uses a camera as a functional module for front-end video detection, and the functional module can dynamically capture an LED advertisement picture variation scene image, stores the LED advertisement picture variation scene image into picture data in a JPEG format and transmits the picture data to the image identification preprocessing module; and the image identification preprocessing module is an image identification preprocessing system, carries out similarity deduplication on the JPEG format picture data captured by thevideo shooting functional module and records play time and play times, and formed useful data is stored in the database by the server for a user to call and view. The system completely replaces artificial monitoring or third-party monitoring, helps an LED advertisement putting party or advertisement service provider in a real-time, effective and low-cost mode, greatly improves monitoring efficiency and monitoring accuracy, and establishes scientific, objective and cogent advertisement putting data.

Description

technical field [0001] The invention relates to the field of advertising systems or equipment, in particular to an LED advertising identification and monitoring system. Background technique [0002] At present, after advertisers choose outdoor LED advertisements, in order to monitor the frequency and time period of the advertisements, most of them send their own people to the scene to check and take pictures to collect evidence, or hire a third-party advertising monitoring company to pay relevant fees for monitoring. The traditional LED advertising monitoring method relies heavily on manual processing in terms of frequency and effectiveness of monitoring, which is extremely inefficient and accurate, and additional monitoring fees are required. For advertising clients, not only the cost of advertising is relatively high, but also it is impossible to obtain more accurate advertising data to evaluate the value of advertising. As for the advertising management service provider,...

Claims

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Application Information

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IPC IPC(8): H04N7/18G06F17/30G06K9/62
CPCH04N7/18G06F16/5866G06F18/22
Inventor 谢世明
Owner 广东博媒广告传播有限公司