Brand word mining method, device and equipment and readable storage medium

Abstract

The invention discloses a brand word mining method, device and equipment and a readable storage medium, which relate to the technical field of Internet, and aim to generate a target brand word by utilizing the real condition of a store, realize the division of the store, ensure that the brand word mining process is consistent with the actual condition of the store, avoid the misleading to a user and ensure relatively the higher user viscosity. The method comprises the steps of determining a first segmented word string in a store name, and extracting the candidate brand words from the first segmented word string according to frequency data of the first segmented word string; determining an associated store of each candidate brand word in the plurality of candidate brand words, and extracting a real store from the associated stores according to the dish names of the associated stores; comparing the real stores of the plurality of candidate brand words, and calculating the store similarity among the plurality of candidate brand words; and merging the candidate brand words of which the store similarity is greater than a similarity threshold in the plurality of candidate brand words toobtain at least one target brand word.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to a brand word mining method, device, equipment and a readable storage medium. Background technique [0002] With the continuous development of Internet technology and the increasing popularity of smart terminals, people's life and work are closely related to smart terminals. At present, smart terminals provide various conveniences for users. For example, smart terminals provide functions such as electronic payment and mobile ordering. Therefore, there are more and more restaurants that realize modern management based on Internet technology. Generally speaking, smart terminals will provide ordering services for restaurants based on the management platform. In order to enable users to see different restaurants and various dishes provided in each restaurant based on smart terminals, the management platform will integrate the connected restaurants. . Because there are c...

AI Technical Summary

Problems solved by technology

[0006] In view of this, the present invention provides a brand word mining method, device, equipment and readable storage medium, the main purpose is to solve the actual situation that the currently mined brand words cannot correctly describe restaurants, resulting in some restaurants being classified as fake restaurants , does not match the actual situation, misleads users, and has low user viscosity

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