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Directional marketing method for cloud electronic commerce

An e-commerce and e-commerce platform technology, applied in the field of e-commerce marketing, can solve problems such as reducing customer procurement efficiency and wasting customer time, and achieve the effects of improving satisfaction, saving time, and satisfying customer needs

Pending Publication Date: 2020-08-25
广州蓝深科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The purpose of the present invention is to provide a directional marketing method for cloud e-commerce to solve the problem of customers passively selecting and comparing similar products from different merchants proposed in the above background technology, which wastes a lot of time for customers and reduces the purchasing efficiency of customers The problem

Method used

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  • Directional marketing method for cloud electronic commerce
  • Directional marketing method for cloud electronic commerce
  • Directional marketing method for cloud electronic commerce

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0046] A targeted marketing method for cloud e-commerce, comprising the following steps:

[0047] S1. Customers send demands to the platform: Customer A can first log in to the e-commerce platform through terminal devices such as mobile phones or computers, and then send the demand for purchased goods to the e-commerce platform. At this time, the e-commerce platform will identify the customer through the login information filled in by customer A. A’s identity type, and then the e-commerce platform will retrieve suitable merchants for customer A according to the needs and identity types sent by customer A;

[0048] S2. The platform sends customer requirements to merchants: After the e-commerce platform retrieves a suitable merchant in S1, the e-commerce platform will obtain customer A's location information through customer A's terminal device, and then push customer A's needs to the surrounding distance first. in the hands of merchants;

[0049] S3. The merchant communicates ...

Embodiment 2

[0052] A targeted marketing method for cloud e-commerce, comprising the following steps:

[0053] S1. Customers send demands to the platform: Customer B can first log in to the e-commerce platform through terminal devices such as mobile phones or computers, and then send the demand for purchased goods to the e-commerce platform. At this time, the e-commerce platform will identify the customer through the login information filled in by customer B. B's identity type, and then the e-commerce platform will retrieve suitable merchants for customer B according to the needs and identity type sent by customer B;

[0054] S2. The platform sends customer requirements to merchants: After the e-commerce platform retrieves a suitable merchant in S1, the e-commerce platform will obtain the location information of customer B through the terminal device of customer B, and then push the demand of customer B to the surrounding distance first. in the hands of merchants;

[0055] S3. The merchan...

Embodiment 3

[0058] A targeted marketing method for cloud e-commerce, comprising the following steps:

[0059] S1. Customers send demands to the platform: Customer C can first log in to the e-commerce platform through terminal devices such as mobile phones or computers, and then send the demand for purchased goods to the e-commerce platform. At this time, the e-commerce platform will identify the customer through the login information filled in by customer C. C's identity type, and then the e-commerce platform will retrieve suitable merchants for customer C according to the needs and identity type sent by customer C;

[0060] S2. The platform sends customer requirements to merchants: After the e-commerce platform retrieves a suitable merchant in S1, the e-commerce platform will obtain the location information of customer C through the terminal device of customer C, and then push the demand of customer C to the surrounding distance first. in the hands of merchants;

[0061] S3. The merchan...

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PUM

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Abstract

The invention relates to the technical field of e-commerce marketing, in particular to a directional marketing method for cloud e-commerce. The method comprises the steps that S1, a client sends a demand to a platform, specifically, the client logs in an e-commerce platform firstly and then sends a commodity demand to the e-commerce platform while the e-commerce platform identifies the identity type of the client through login information filled in by the client, and then the e-commerce platform retrieves an appropriate merchant according to the demand and the identity type sent by the client;and S2, the platform sends a customer demand to the merchant, and after the e-commerce platform retrieves the appropriate merchant in the step S1, the e-commerce platform obtains the position information of the customer through the terminal device. The method has the beneficial effects that the optimal merchant can be selected for the client; the client can purchase the commodity and the servicerequired by the client without spending time to browse the commodity or the service information of the merchant, so that the time of the client is greatly saved, the benefit of the client is ensured to the greatest extent, the commodity transportation time can be shortened, and the client can get the commodity as soon as possible.

Description

technical field [0001] The invention relates to the technical field of e-commerce marketing, in particular to a targeted marketing method for cloud e-commerce. Background technique [0002] With the development and maturity of network and e-commerce technology, people are becoming more and more accustomed to shopping on the Internet. Many merchants and even manufacturers are also actively participating in online sales. The proportion of online consumption in social consumption is increasing. [0003] Chinese Patent No. CN102663641A provides an order mode for batch sales. Ordinary consumers and middlemen equally participate in combined orders, so that suppliers can integrate all sales channels into a unified e-commerce trading platform, simplify sales management, and reduce sales costs. , an e-commerce method for unified channel sales that improves transaction efficiency; an e-commerce method for unified channel sales designed by the present invention includes the following s...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/06
CPCG06Q30/0631G06Q30/0643G06Q30/0635
Inventor 何海峰
Owner 广州蓝深科技有限公司