Brand specification management system and method for online design template, and computer equipment

Abstract

The invention belongs to the technical field of brand information design and processing, and discloses a brand specification management system and method for an online design template, and computer equipment, a brand specification creation module is used for creating a brand visual specification, and a brand specification management module is used for adding, deleting, checking and modifying the brand specification; the brand specification permission configuration module is used for configuring applicable functions and data permissions of each brand specification; the intelligent detection module is used for detecting whether the creation content conforms to brand specifications, prompting a user to modify, and not allowing picture generation if the creation content does not conform to the brand specifications. The brand visual specification system suitable for the online design template is established and comprises a brand specification creation module and the like, management and application of brand visual specifications in the creation process are achieved through a series of operations on the brand specifications in the system, and meanwhile, computer vision is utilized to achieve the brand visual specification creation. The design requirements of the brand are managed in an auxiliary layer standard prompt mode, and the design which does not accord with the standard does not allow the generation of pictures.

Description

technical field [0001] The invention belongs to the technical field of brand information design and processing, and in particular relates to a brand specification management system, method and computer equipment for online design templates. Background technique [0002] At present, with the blowout growth of marketing content and the enrichment of online channels in recent years, the demand for internal design of enterprises is increasing day by day. More and more brand e-commerce and operation personnel are involved in the production of online marketing materials. [0003] Through the above analysis, the problems and defects in the prior art are: [0004] (1) When employees with non-design backgrounds use PS and other tools to make pictures, the colors, fonts, logos, and layout layouts often do not conform to brand specifications, resulting in uneven quality of materials sold on the street, which seriously affects the brand image. [0005] (2) Existing PC-side design tool...

AI Technical Summary

Problems solved by technology

[0004] (1) When employees with non-design backgrounds use PS and other tools to make pictures, the colors, fonts, logos, and layout layouts often do not conform to brand specifications, resulting in uneven quality of materials sold on the street, which seriously affects the brand image

[0005] (2) Existing PC-side design tools, such as Photoshop, can only provide standard colors and fonts, and cannot configure visual specifications; some domestic and foreign SaaS tools, such as Canva, Maker Post, etc., can support simple visual specification management, but Cannot configure finer granularity

[0009] Existing brand visual normative management (canva, MakerTie, etc.) is only applicable to small organizations such as studios, and cannot solve the normative management problems of large enterprises. Internal design management issues, realize design review and improve efficiency

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