Method and apparatus for relating datasets by using semantic vectors and keyword analyses

A data set and keyword technology, applied in the direction of electronic digital data processing, digital data information retrieval, digital data processing components, etc., can solve problems such as unsatisfactory search engines or advertising layout systems, lack of documents or web pages, etc.
CN101802776AInactive Publication Date: 2010-08-11TEXTWISE
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Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
TEXTWISE
Publication Date
2010-08-11
Estimated Expiration
Not applicable · inactive patent

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Abstract

This disclosure describes system and method for identifying one or more datasets, such as advertisements, that are contextually related to a subject dataset, such as a web page being reviewed by a user, based on analyses of unique semantic vectors, such as trainable semantic vectors (TSV), that represent the web page and the advertisements, and semantic representations including information of representative keywords of the advertisements and the web page.
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Description

technical field

[0001] The present invention relates to methods and systems for identifying contextually associated data sets, such as documents, web pages, emails, search queries, advertisements, etc., and more particularly to Methods and systems for identifying datasets that are contextually associated with a subject dataset by keyword semantic representation of information about representative keywords in a dataset. Background technique

[0002] Search engines or ad placement systems such as those developed by Microsoft Corporation, Google Corporation, Vibrant Media, or Yahoo! are widely used to identify documents or files potentially relevant to user-entered search questions, or to select and displaying advertisements that are contextually linked to one or more data sets, such as documents, email messages, RSS feeds, or web pages, that the user has viewed or manipulated.

[0003] However, even after many years of development and modification, existing search engines or ...

Claims

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