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Video image processing method, device and terminal equipment

A technology of video image and processing method, applied in the field of information processing, can solve the problems of not achieving the expected advertising effect, disturbing the normal video viewing experience of the audience, and disgusting the audience, etc.

Active Publication Date: 2019-04-09
BEIJING SENSETIME TECH DEV CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, on the one hand, this video advertising method often disturbs the normal video viewing experience of viewers, arouses audience disgust, and cannot achieve the expected advertising effect; on the other hand, this video advertising method not only occupies network resources, but also occupies client system resources.

Method used

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  • Video image processing method, device and terminal equipment
  • Video image processing method, device and terminal equipment
  • Video image processing method, device and terminal equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0043] figure 1 is a flow chart showing a video image processing method according to Embodiment 1 of the present invention. The method is performed by a device comprising video image processing means.

[0044] refer to figure 1 , in step S110, detecting at least one target object from the video image, and determining feature points of at least one target object.

[0045] In this step, the video image may be an image in a live video, or an image in a video that is pre-recorded and played later. The target object is an object that exists in the video image and is easy to be viewed by the audience, including but not limited to: human body (including human face and body parts, etc.), actions (including postures and gestures, etc.), background, etc. The target object generally has a certain number of feature points. For example, the traditional 68 feature points in the face mainly include the eyes, nose, mouth, and facial contours. For example, the hand mainly includes the featu...

Embodiment 2

[0060] figure 2 Shown is a flowchart of a video image processing method according to Embodiment 2 of the present invention. The video image processing method in this embodiment can be executed by any device with data collection, processing and transmission functions, including but not limited to mobile terminals and PCs. This embodiment takes a mobile terminal as an example to describe the video image processing method provided by the embodiment of the present invention, and other devices may refer to this embodiment for execution.

[0061] refer to figure 1 , in step S210, at least one target object is detected from the video image, and feature points of at least one target object are determined.

[0062] The video image may be an image corresponding to a video data frame in the video, and each image has a certain target object, such as a person, a gesture, a background, and the like. Detecting the target object in the video image and determining the feature points may be...

Embodiment 3

[0100] image 3 Shown is a flowchart of a video image processing method according to Embodiment 3 of the present invention.

[0101] refer to image 3 , in step S310, at least one target object is detected from the video image, and feature points of at least one target object are determined.

[0102] Wherein, the step content of the above-mentioned step S310 is the same as that of the step S110 in the first embodiment above, and will not be repeated here.

[0103] In step S320, the type of at least one target object is determined according to the feature points of at least one target object.

[0104] Here, after the feature points of the target object are obtained, the type of the target object can be determined by using an existing related detection, classification or learning method. Wherein, the type of the target object includes but not limited to: face type, background type, hand type and action type. Among them, the face type is used to indicate that the face occupie...

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Abstract

The embodiment of the application provides a video image processing method, a video image processing device and terminal equipment. The method comprises the steps of detecting at least one target object from a video image, and determining a feature point of the at least one target object; determining corresponding display positions of a plurality of association business objects to be displayed in the video image according to the feature point of the at least one target object; and using a computer drawing mode to draw the plurality of association business objects at the corresponding display positions. According to the method and the device provided by the embodiment of the invention, the business objects are displayed at multiple angles while the information such as video subjects (such as anchor) in the video image is permitted to be reserved, so that attention of audience is attracted, and thus influence force of the business objects is improved. Furthermore, network resources and system resources of a client are saved.

Description

technical field [0001] The present invention relates to information processing technology, in particular to a video image processing method, device and terminal equipment. Background technique [0002] With the continuous development of image processing and information processing technology, live video broadcast has gradually become the mainstream expression method of the Internet due to the integration of image, text and sound elements, sound and form. As a result, Internet video has become an important business traffic entrance, and is also considered a high-quality resource for advertising placement. [0003] Existing video advertisements are mainly inserted into fixed-duration advertisements at a certain time before video playback or during video playback, or placed at fixed positions in the video playback area and its surrounding areas. However, on the one hand, this video advertising method often disturbs the normal video viewing experience of viewers, arouses audienc...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/2668H04N21/44H04N21/458H04N21/81
CPCH04N21/2668H04N21/44008H04N21/458H04N21/812
Inventor 王雷栾青许亲亲
Owner BEIJING SENSETIME TECH DEV CO LTD