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Market simulated optimization system

A market and icon technology, applied in the direction of market data collection, marketing, data processing applications, etc., can solve the problem of providing a reasonable basis for marketing decision makers and marketing decisions

Inactive Publication Date: 2018-06-29
上海战择信息科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0006] The technical problem to be solved by the present invention is to provide a market simulation optimization system in order to overcome the defect that the existing technology cannot provide a reasonable basis for the marketing decision-making of the marketing decision-maker

Method used

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  • Market simulated optimization system
  • Market simulated optimization system

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Embodiment

[0027] A market simulation optimization system, such as figure 1 As shown, it includes: a memory 1 , a processor 2 , a storage device 3 , an I / O device 4 and a local interface 5 . Wherein, the processor 2 , the storage device 3 , the memory 1 and the I / O device 4 are coupled and communicated through the local interface 5 .

[0028] The memory 1 is used to configure the processor 2 . Specifically, a software program for configuring the processor 2 may be stored.

[0029] The configured processor 2 is used to input one or more parameters of one or more products in the market, and generate a data structure 212 associated with the parameters, and find the profit maximization equilibrium point based on the data structure 212 , outputting the market index applicable to said profit-maximizing equilibrium point. Wherein, the data structure 212 includes: the benefit distribution of the benefit value of each virtual customer, and the benefit distribution is generated through statisti...

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Abstract

The invention discloses a market simulated optimization system. The system comprises a memory and a configured processor; the memory is used to configure the processor; and the configured processor isused to input one or multiple parameters of one or more products in the market, generate a data structure associated with the parameters, finding a benefit maximizing balance point based on the datastructure, and output a market index suitable for the benefit maximizing balance point. Thus, the system helps analysis on the market, reasonable basis is provided for a marketing decision by a marketing decision maker, and the marketing decision maker is helped in making reasonable decisions.

Description

technical field [0001] The invention relates to a market simulation optimization system. Background technique [0002] Collecting enough market information can help marketing decision makers make rational marketing decisions, for example, market reports in the form of consumer surveys and agency surveys. Market reports can often be purchased from specialized vendors that collect and disseminate market data. Information in these reports includes competitor overviews, product reviews, price comparisons, market share data. Consumer surveys can reveal more about the likes and dislikes of individual consumers. This information also appears in the market reports that collect their data, but the results are often lost. Certain tools, such as conjoint analysis, can be adapted to consumer surveys to allow business managers to break down product decline characteristics to quantify the partworth of each function in the customer distribution. [0003] Conjoint analysis typically inve...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q10/04G06Q30/02
CPCG06Q10/04G06Q30/0201
Inventor 爱德文印松印义言
Owner 上海战择信息科技有限公司
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