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Information recommendation method and device based on financial big data, medium and electronic equipment

An information recommendation and big data technology, applied in the information field, can solve the problems of information pertinence and low accuracy, and achieve the effect of high pertinence and accuracy

Pending Publication Date: 2019-07-09
上海诺融信息科技有限公司 +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

For some users, the information pre-set by the server and pushed uniformly may not match their identity characteristics, preferences and concerns, such as wealth management product information, resulting in low pertinence and accuracy of the pushed information

Method used

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  • Information recommendation method and device based on financial big data, medium and electronic equipment
  • Information recommendation method and device based on financial big data, medium and electronic equipment
  • Information recommendation method and device based on financial big data, medium and electronic equipment

Examples

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Embodiment Construction

[0044] Example embodiments will now be described more fully with reference to the accompanying drawings. Example embodiments may, however, be embodied in many forms and should not be construed as limited to the examples set forth herein; rather, these embodiments are provided so that this disclosure will be thorough and complete and will fully convey the concept of example embodiments to those skilled in the art. The described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments.

[0045] Furthermore, the drawings are merely schematic illustrations of the present disclosure and are not necessarily drawn to scale. The same reference numerals in the drawings denote the same or similar parts, and thus repeated descriptions thereof will be omitted. Some of the block diagrams shown in the drawings are functional entities and do not necessarily correspond to physically or logically separate entities. These functional entities ...

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PUM

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Abstract

The invention relates to an information recommendation method and device based on financial big data, a computer readable storage medium and electronic equipment. The method comprises the steps that bank card transaction information of a user is acquired, and network transaction information of the user is acquired according to the bank card transaction information; social network information of the user is acquired according to the network transaction information, and a user type of the user is determined according to the social network information; and financial product recommendation information corresponding to the user is acquired according to the user type, the bank card transaction information and the network transaction information, and the financial product recommendation information is sent to a client.

Description

technical field [0001] The present disclosure relates to the field of information technology, and in particular to an information recommendation method based on financial big data, an information recommendation device based on financial big data, and a computer-readable storage medium and electronic equipment for implementing the information recommendation method based on financial big data. Background technique [0002] With the development of modern information technology, there are more and more demands for information push in fields such as finance, and information push methods are also increasingly diversified. [0003] In related technologies, in the current field of financial services, the financial information pushed by the bank through the server is pre-set, and the information obtained by each user is generally the same. For some users, the information pre-set and uniformly pushed by the server is likely to be inconsistent with their identity characteristics, prefe...

Claims

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Application Information

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IPC IPC(8): G06F16/9535G06Q40/04G06Q40/02
CPCG06Q40/04G06Q40/02
Inventor 不公告发明人
Owner 上海诺融信息科技有限公司
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