VR cloud mall system for brand merchants

Abstract

The invention discloses a VR cloud shopping mall system for brand merchants. The VR cloud shopping mall scheme of the invention relates to five types of benefit parties: common consumers, distributors, stores, brand parties and platform parties. The beneficial effects of the system are that the system provides sales activity management for brand businesses, and facilitates the unified management and control of marketing strategies and commodity circulation in an area by the brand businesses; through unified management of brand merchants, the commodity supply and marketing chain can be shortened, the supply efficiency is improved, and the commodity sales cost is reduced; through combination of the VR technology, the online platform and the offline store, consumers can visually know store and commodity information, and the shopping experience of the consumers is enriched. Through an online and offline platform communicated with a distribution mechanism and a VR technology, close community friendly relationship marketing is realized, and an online and offline combined urban life circle new retail ecology is constructed.

Description

Technical field [0001] The invention relates to the field of VR systems, in particular to a VR cloud shopping mall system for brand vendors. Background technique [0002] With the development of the Internet and information technology, the supply and marketing chain of commodities is becoming flatter, especially in the field of small commodities. Brand manufacturers or first-level agents of brands tend to directly manage all terminal stores to achieve the purpose of integrating regional resources, unified marketing strategies, unified capital allocation, unified personnel management, unified store standards and commodity pricing strategies. Through the advantages of scale, the links in the supply and marketing chain can be simplified, the cost of supply and marketing of goods can be reduced, and the competitiveness and sales revenue of branded goods can be improved. [0003] Traditional technology has the following technical problems: [0004] Existing mall systems, such as Taobao,...

AI Technical Summary

Problems solved by technology

Brand owners’ management of their dealers and dealers’ management of their stores and sales data are often different systems, making it difficult to manage, count and analyze commodity sales in a unified manner

Images