Early warning method and device for loss of public customers
A customer loss and customer technology, applied in forecasting, instrumentation, data processing applications, etc., can solve problems such as waste of manpower, failure to predict loss in advance, etc., and achieve the effect of improving early warning efficiency
Pending Publication Date: 2022-06-24
INDUSTRIAL AND COMMERCIAL BANK OF CHINA
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[0004] This article is used to solve the problem of wasting manpower in the way of analyzing customer churn by manual analysis of statistical reports in the prior art, and can only analyze the situation of churn that has already occurred, but cannot predict the churn in advance
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[0074] The technical solutions in the embodiments herein will be clearly and completely described below with reference to the accompanying drawings in the embodiments herein. Obviously, the described embodiments are only a part of the embodiments herein, rather than all the embodiments. Based on the embodiments herein, all other embodiments obtained by persons of ordinary skill in the art without creative efforts shall fall within the scope of protection herein.
[0075] It should be noted that the terms "first", "second" and the like in the description and claims herein and the above drawings are used to distinguish similar objects, and are not necessarily used to describe a specific sequence or sequence. It is to be understood that data so used may be interchanged under appropriate circumstances such that the embodiments herein described can be practiced in sequences other than those illustrated or described herein. Furthermore, the terms "comprising" and "having", and any v...
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The invention belongs to the field of big data, and provides a public customer loss early warning method and device, and the method comprises the steps: collecting the total information of public customers; entities, association relationships among the entities and entity attributes are extracted from the total information of the public clients; carrying out integration processing on the extracted entities, the association relationship between the entities and the entity attributes, and establishing a knowledge graph for public customers; according to the knowledge graph of the customer, fund flow information of the customer is extracted; and according to the fund flow direction information of the customer, predicting whether the customer is lost, and when the prediction result is that the customer is lost, sending alarm information and executing retention operation. According to the method, the fund flow direction of the customer can be displayed in a multi-dimensional and multi-level manner through the knowledge graph, the customer loss condition can be predicted in time by analyzing the fund flow direction of the customer, and the early warning efficiency is improved.
Description
technical field [0001] This paper relates to the technical field of bank risk control, in particular to a method and device for early warning of corporate customer loss. Background technique [0002] In the whole business system of the banking industry, corporate business is a very important part. How to prevent the loss of corporate customers has always been a difficult problem encountered by the banking industry. [0003] At present, most banks have developed a number of statistical reports to analyze the deposits of corporate customers, but these statistics are often one-dimensional, it is difficult to see the full picture of customers, and when managers see the deposits of customers in the report When there is a significant reduction, in fact, customers have already lost. Therefore, there is an urgent need for an efficient method to predict the loss of corporate customers in advance, so as to prevent the loss of corporate customers. SUMMARY OF THE INVENTION [0004] ...
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IPC IPC(8): G06Q10/04G06Q10/06G06Q40/02G06F16/36
CPCG06Q10/04G06Q10/0635G06Q40/02G06F16/367
Inventor 王疏艳周颖黄绚晨
Owner INDUSTRIAL AND COMMERCIAL BANK OF CHINA