Novel paper-media publication system based on augmented reality technology

Abstract

The invention provides a novel paper-media publication system based on augmented reality technology, comprising an input module and an augmented reality publication background system, wherein the input module is composed of a camera and a sound effect acquisition device, and the augmented reality publication background system is preassembled in a computer or a mobile phone, receives data from the input module and presents the data through the computer or the mobile phone screen. The system, based on the support of large-scale whole-system 3D graphics engine and through augmented reality technology, raises the capability of expressing content in a more convincing way for the publication. The augmented reality technology increases interaction between users and real scenes, which can save the paper-media publishing industry. By establishing such user experience on the basis of current paper-media publication, the system can not only increase entertainment and interaction for paper-media publication, but also can provide an immersive reading experience which shows the future of publishing industry.

Description

technical field [0001] The invention relates to paper media publications, in particular to a novel paper media publication system based on augmented reality technology. Background technique [0002] Existing newspaper advertisements-advantages: large newspaper media circulation, wide media coverage, high proportion of people subscribing to newspapers, stable reading habits of readers, good news in newspapers, improved advertising effects, strong advertising timeliness, timely delivery of advertising information, The relative cost of newspapers is low; newspaper advertisements-disadvantages: newspaper news is easy to distract people from advertisements, the printing form of domestic newspapers is monotonous, and the newspaper form generally has a short shelf life. Magazine advertising-advantages The magazine has an obvious readership, and the target market of the advertisement is highly selective. The printing of the magazine is relatively exquisite, and various printing tech...

AI Technical Summary

Problems solved by technology

[0002] Existing newspaper advertisements-advantages: large newspaper media circulation, wide media coverage, high proportion of people subscribing to newspapers, stable reading habits of readers, good news in newspapers, improved advertising effects, strong advertising timeliness, timely delivery of advertising information, The relative cost of newspapers is low; newspaper advertisements-disadvantages: newspaper news is easy to distract people from advertisements, the printing form of domestic newspapers is monotonous, and the newspaper form generally has a short shelf life

Magazine advertising-advantages The magazine has an obvious readership, and the target market of the advertisement is highly selective. The printing of the magazine is relatively exquisite, and various printing technologies can be used. , the repeated reading rate of magazines is high; magazine advertisements-disadvantages: magazines have a long release cycle, the advertising cycle is negatively affected, the time elasticity of magazine media is poor, dissemination of information is not timely, and the amount of advertisements in the magazine itself is small

TV commercials-advantages: TV has a large amount of media (including direct and indirect audiences, family watching, etc.), the image of TV commercials is comprehensive and vivid, including audio-visual information, and can reflect the characteristics of commodities with the help of storylines. Advertisements are widely applicable and infectious The power is extremely strong, and the commercials can be played repeatedly, saving a certain amount of money; TV commercials-disadvantages: although they can be presented through electronic media, they cannot effectively interact with the audience

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