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Stream media advertisement display method for wireless terminal equipment

A wireless terminal and advertising display technology, applied in image communication, selective content distribution, electrical components, etc., can solve the problems of poor picture and text display effect, lack of streaming media screen interaction function, etc., and achieve the effect of interaction

Inactive Publication Date: 2013-01-09
董亮 +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] At present, most of the advertisement display methods based on wireless terminal equipment are displayed in the form of pictures or text. With the gradual improvement of the hardware configuration of wireless terminal equipment, the display effect of pictures and text on wireless terminal equipment with large screens is not good.
In mobile streaming media applications, the only way to interact with mobile phone users is to control streaming media playback and playback progress control functions, and lacks the interaction function with streaming media screens

Method used

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  • Stream media advertisement display method for wireless terminal equipment
  • Stream media advertisement display method for wireless terminal equipment
  • Stream media advertisement display method for wireless terminal equipment

Examples

Experimental program
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Effect test

Embodiment Construction

[0012] exist figure 1 In , streaming media file segments are stored in the memory card of the hardware device. The software and hardware analysis module sends the analysis results to the streaming media player, and the player reads the streaming media files for display. If there is user interaction during the display process, the user interaction information is sent to the user interaction realization module for processing.

[0013] exist figure 2 , the in-stream ad is displayed full-screen and will cover the entire screen.

[0014] exist image 3 In , in-stream ads are displayed in a certain area.

[0015] exist Figure 4 In the streaming media advertisement, the user's click event, slide event, and screen flip event can be accepted, and the event can be analyzed and recorded by the user interaction implementation module.

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Abstract

The invention discloses a stream media advertisement display method for wireless terminal equipment. Before display, the wireless terminal equipment information, the current application program information and the advertisement audience mutual information are detected, stream media advertisement content is displayed in a proper position, and a stream media advertisement interaction function is provided. The interaction mode and times of each user are recorded. When the advertisement audience carries out specific interaction, the video playing is stopped, and the current page is switched to a specific advertiser image.

Description

Technical field [0001] The invention relates to a streaming media advertisement display method for wireless terminal equipment, which can improve the attractiveness of advertisement display and enhance the interaction with wireless terminal equipment users. Background technique [0002] At present, most of the advertisement display methods based on wireless terminal devices are displayed in the form of pictures or texts. With the gradual improvement of the hardware configuration of wireless terminal devices, the display effect of pictures and texts on wireless terminal devices with large screens is not good. In the mobile streaming media application, the only way to interact with the mobile phone user is to control the playback of the streaming media and to control the progress of the playback, and lacks the interaction function with the streaming media screen. Contents of the invention [0003] In order to improve the advertisement display effect of wireless terminal equi...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/2668H04N21/258
Inventor 董亮吕秀娟
Owner 董亮