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Method and device for pushing program associated information

A technology that correlates information and programs. It is applied in image communication, selective content distribution, electrical components, etc. It can solve the problems of limited information content and affect the overall playback effect of video images, and achieve the effect of efficient push.

Inactive Publication Date: 2014-04-30
KUYUN INTERACTIVE TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The inventors of the present application found that this way of adding subtitles is to add subtitle data to the file header of the video file, the amount of information that can be added is limited, and displaying other information together with the video will affect the overall playback effect of the video screen

Method used

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  • Method and device for pushing program associated information
  • Method and device for pushing program associated information
  • Method and device for pushing program associated information

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Embodiment Construction

[0044] The preferred embodiments of the present invention will be described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.

[0045] figure 1 It is a method for pushing program related information provided in Embodiment 1 of the present invention, the method includes:

[0046] S101. Perform audio and video separation processing on the multimedia data stream to obtain encoded video data and encoded audio data.

[0047] Multimedia data streams are multimedia program signals transmitted on-demand or live from TV stations, radio stations and websites. Perform audio and video separation processing on the multimedia data stream of the above program signal to obtain video coded data and audio coded data of the multimedia data stream.

[0048] S102. Embedding the coded data of program-associated...

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Abstract

The invention discloses a method for pushing program associated information. The method comprises the steps of conducting audio and video separation processing on multimedia data flow, obtaining video coded data and audio coded data, using coded data of the program associated information as voice watermarks to be embedded in the audio coded data, generating the audio coded data with the voice watermarks, conducting synthetic processing on the audio coded data with the voice watermarks and the video coded data, regenerating the multimedia data flow, and sending the regenerated multimedia data flow to a program player terminal. The method achieves efficient pushing of the information and does not affect video and audio playing effect. The invention further discloses a device for achieving the method.

Description

technical field [0001] The present invention relates to the technical field of multimedia information, in particular to a method and device for pushing program related information. Background technique [0002] In the process of playing multimedia, such as the playing of multimedia resources such as radio and television broadcasting, webcasting, and online video, people expect to be able to push information related to the playing content to viewers. At present, two-dimensional codes often appear on the screen when playing TV programs, and viewers can scan the two-dimensional codes to obtain more information. The inventor of the present application found that this method of pushing information to users is very inefficient, and affected by user behavior habits and the surrounding environment, there may be very few viewers who scan the QR code, resulting in low efficiency of information push. [0003] There may be another implementation method, that is, adding subtitles to the...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/236H04N21/8358H04L29/06
Inventor 李鹏陆承恩高鹏程
Owner KUYUN INTERACTIVE TECH
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