Measuring method of social network communication influence and measure system thereof

Abstract

The invention discloses a measuring method of social network communication influence, facing the large scale social networks, consideration the strength and weakness of connection and attribute features of nodes, aimed at measuring results of a region and measure system thereof. Firstly, social communication information of social network members is acquired; secondly, communication record on the social network is analyzed, segmenting all of the text and using double loop retrieval technique to solve the highly complex problems matching the key phrase in text; thirdly, similar analysis of text data is carried out, to complete regression (analyses) and semantic spectral clustering of text; finally, by the influence probability factor network communication restriction and influence of members in social network is calculated. The invention can significantly improve the measuring speed and accuracy of social influence in social networking under the mobile environment, and reduce the development cost of social influence applications in social networking under the mobile environment.

Description

technical field [0001] The invention relates to a method and system for measuring social network communication influence, which is mainly used to solve the problem of measuring social network social influence in the Internet of Things, and belongs to the interdisciplinary field of distributed computing and software engineering technology. Background technique [0002] In recent years, the emergence of new social network communication platforms such as QQ, Weibo, blogs and forums under the mobile Internet of Things environment has profoundly changed the way people communicate information and has become an important platform for people to obtain and disseminate information. The resulting online social network has become a hotspot of current research. Research on the social network influence model and its algorithm is conducive to better control of the negative factors brought by the network and better use of the positive benefits brought by the network, such as how to effectiv...

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Problems solved by technology

[0005] The purpose of the present invention is to provide a large-scale social network, considering the strength of the connection and the attribute characteristics of the nodes, and a method and system for measuring the social network communication influence of the measurement results in a certain area, which is used to solve the current mobile environment. The complexity of social network influence measurement is too high, the standard of influence measurement is single, and the measurement results are inaccurate, etc.

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