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Network information pushing method and device

A network information and push device technology, applied in the network field, can solve problems such as poor exposure effect, low exposure click rate, and inability to obtain network information

Active Publication Date: 2017-01-04
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, because only the number of pushes is limited, users cannot obtain the exposed network information after N exposures, resulting in a low exposure click rate and poor exposure effect

Method used

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  • Network information pushing method and device
  • Network information pushing method and device
  • Network information pushing method and device

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Embodiment Construction

[0022] The technical solutions of the present invention will be further described below in conjunction with the accompanying drawings and specific embodiments. It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0023] refer to figure 1 , the first embodiment of the network information pushing device of the present invention is proposed. In this embodiment, the device for pushing network information includes: a processor 111 , a memory 112 , a user interface 113 , a network interface 114 and a communication bus 115 . The communication bus 115 is used for communication between components in the data server, and the user interface 113 is used for receiving information input by the user. The user interface can be a wired interface or a wireless interface, such as a keyboard and a mouse. The network interface 114 is used for the data server to communicate with the outside, and ...

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Abstract

The invention discloses a network information pushing method. The network information pushing method comprises the following steps of obtaining the account identification which sends the push request when a network information push request is received; extracting preset exposure click distribution data corresponding to the account identification, wherein the click distribution data comprises click data which exposes the network information at each time and exposure data of the network information; determining whether the push of the network information is carried out in dependence on the push request in order to expose the network information in dependence on the click data at a target time point, the click data at a residual time point in preset periodic time and exposure data; wherein the target time point is a time point when the push request is received at present. The invention also discloses a network information pushing device. According to the invention, the clicking rate of the exposure content is increased, and the exposure effect is improved.

Description

technical field [0001] The invention relates to the field of network technology, in particular to a method and device for pushing network information. Background technique [0002] With the rapid development of the operating platform, network information push on the operating platform has gradually become the mainstream of information push. In order to improve the user experience, the prior art usually effectively limits the number of network information push times. The traditional push solution is to push network information when the push request is received for the first N times, so as to realize the exposure processing of network information . However, since only the number of times of push is limited, the user cannot obtain the exposed network information after N times of exposure, resulting in a low exposure click rate and poor exposure effect. Contents of the invention [0003] The main purpose of the embodiments of the present invention is to provide a method and ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535
Inventor 胡繁星姚伶伶何琪王芊王兵肖翔刘瑾
Owner TENCENT TECH (SHENZHEN) CO LTD
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