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Marketing channel sharing platform system and operation method thereof

A shared platform and operator technology, applied in marketing, commerce, equipment, etc., can solve problems such as lack of recruitment of marketing personnel, few sales, and can not be found, so as to reduce the difficulty of social entrepreneurship, large resource sharing effect, and reduce The effect of marketing costs

Inactive Publication Date: 2017-11-03
陈璐
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

In reality, although some small and micro enterprises have good products that are domestically or internationally leading or blank, and the market demand is also very urgent, because they cannot recruit suitable marketing personnel or cannot find external personnel with channels to assist, they have good products with outstanding cost performance. Products are often not sold or sold very little, which makes the company anxious and helpless
On the other hand, some marketers have established stable cooperative relationships with multiple users through their efforts, but after the sales of existing products (such as production equipment) are completed, these users generally do not have much in the short term (such as 2-3 years). Then purchase the same product, so for the salesperson, if the channel resources that are hard to be opened up are not followed by new product sales, there is a possibility of loss

Method used

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  • Marketing channel sharing platform system and operation method thereof
  • Marketing channel sharing platform system and operation method thereof

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Experimental program
Comparison scheme
Effect test

Embodiment 1

[0036] Such as figure 1 , The marketing channel sharing platform system of the present invention includes a business module and a business auxiliary module. The business module includes product supplier module A, channel provider module B, and the business auxiliary module includes product supplier recommender module C and channel provider recommender module D. Product supplier recommender module C and channel provider recommender module D are subordinate modules of product supplier module A and channel provider module B respectively. They are not core business modules of the system, but belong to business auxiliary modules. The product supplier module A and the channel provider module B use the background cloud storage and data analysis system E to match and retrieve relevant information. The whole system does not contain the product (service) buyer module. The system includes a PC version, a mobile APP application version, and a third-party platform application version suc...

Embodiment 2

[0046] Another marketing channel sharing platform system does not include a product (service) provider module; the channel provider is not a product (service) supplier, but only helps the product (service) supplier find a suitable supplier or producer.

[0047] The marketing channel sharing platform system of the present embodiment includes a business module, and the business module includes a buyer module, a channel provider module, and a database module, and the database module includes a first database of the buyer module and a second database of the channel provider module; A channel provider module can connect and cooperate with one or more channel provider modules, and a channel provider module can connect and cooperate with one or more buyer modules; a buyer module can publish one or more information; a buyer module and a channel The provider module performs matching or active retrieval selection through the database module; it also includes a business auxiliary module, ...

Embodiment 3

[0050] The marketing channel sharing platform operating mode of this embodiment includes the following steps:

[0051] Step 1, the product supplier module and the channel provider module register relevant information in the database module of the system;

[0052] Step 2. The channel provider module contacts and confirms with the product supplier module according to the information automatically matched by the database or actively retrieves the information, completes the signing of the cooperation agreement online, and sets the basic commission;

[0053] Step 3, the channel provider module finds a suitable buyer for the product supplier module, and assists in completing the sales of related products;

[0054] Step 4. The product supplier module pays commission to the system operator according to the terms of the agreement signed online;

[0055] Step 5. The system operator pays commissions to the channel provider module, the product supplier recommender module, and the channel...

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Abstract

The invention discloses a marketing channel sharing platform system and an operation method thereof. According to the invention, an operation mode for realizing the direct interaction between a product supplier and a channel provider is constructed. The system comprises a service unit. The service unit comprises a product supplier module, a channel provider module and a database module. The database module comprises a first database of the product supplier module and a second database of the channel provider module. One product supplier module can be in butt joint cooperation with one or more channel provider module. One channel provider module can be in butt joint cooperation with one or more product supplier modules. One or more pieces of product information can be issued by each product supplier module. According to the invention, the problem that a large number of channel resources are idle or cannot be well utilized in the prior art is solved. Therefore, the good products of an enterprise can be popularized and applied in a larger range, within a shorter period of time and at a relatively low marketing cost.

Description

technical field [0001] The invention relates to the technical field of e-commerce methods and e-commerce systems, and in particular provides a marketing channel sharing platform system and operation method. Background technique [0002] With the development of network information technology, e-commerce has achieved rapid development, resulting in many platform models such as B2C, B2B, C2C, O2O, etc., and then developed on this basis to produce models such as B2G, B2B2C, P2C, etc., but these platforms The models all have a common feature: by eliminating the intermediate links, the product supplier (seller) and the product buyer (buyer) can be directly traded; the business main body of the platform is the product supplier and the product buyer, and the overall business of the platform system The architecture basically includes a product supplier module and a product buyer module. [0003] For standardized or highly standardized consumer products or services, direct transactio...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/06G06Q30/02
CPCG06Q30/0201G06Q30/0605
Inventor 陈璐陈建青
Owner 陈璐
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