User loss prediction method and system based on cellphone game store
A technology for user churn and mobile games, applied in forecasting, data processing applications, computer parts, etc., it can solve the problems of business scenarios and the corresponding feature engineering complexity and the difficulty of modeling, and achieve the effect of high forecast accuracy.
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[0047] The present invention will be described in further detail below in conjunction with the examples and the accompanying drawings, but the embodiments of the present invention are not limited thereto.
[0048]Aiming at the lack of technology for predicting lost users in mobile game stores in the prior art, and the urgent need to identify potential lost users in the increasingly competitive mobile game store industry, the present invention proposes a user loss prediction method and system based on mobile game stores . Based on the definition of lost users, the method and system use selected server log user data and gradient boosting decision tree algorithm to establish a user loss prediction model, identify potential lost users of mobile game stores in the future, and provide decision support for retained users. The specific technical solutions are introduced through the following examples.
[0049] see figure 1 , which is a flow chart of the steps of the mobile game stor...
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