Customer acquisition drainage and interaction method and system based on face recognition

Abstract

The invention relates to a customer acquisition drainage and interaction method and system based on face recognition. The system comprises merchant equipment, a camera shooting unit and a display unit. A face image of a current user is acquired through a camera unit of merchant equipment. A face detection module extracts face feature data, and the face recognition module recognizes and compares the face characteristic data with face characteristic data in a system face database to determine whether the face characteristic data are registered users or not, displays head portraits of unregistered users through a display unit and pushes red packets or discount information or AR virtual media to the unregistered users, so that the unregistered users download and install client APPs to get andbecome registered users. In addition, red envelopes or discount information or AR virtual media are pushed to registered users and unregistered users entering the store through the display unit in a social interaction mode, and customer acquisition drainage and social interaction are further achieved.

Description

technical field [0001] The present invention relates to a face recognition-based method and its system, in particular to a face recognition-based customer acquisition and interaction method and its system, which can be widely used in physical stores, restaurants, shopping malls, supermarkets, subways, Passenger acquisition, social interaction and new user attraction in scenes such as stations, airports, and tourist attractions. Background technique [0002] Existing technology does not have a good solution for acquiring customers in offline physical stores. In order to attract customers and attract surrounding users to the store, physical stores usually send a few salespersons at the door of the store to attract customers. There are also cameras installed in physical stores to collect and identify customers passing by or entering the store through face recognition, and count the number of customers who arrive at the store, but this has no significant effect on attracting cus...

AI Technical Summary

Problems solved by technology

[0002] The existing technology does not have a good solution for offline physical stores to acquire customers. In order to attract customers and attract surrounding users to the store, physical stores usually send a few salespersons at the door of the store to attract customers.

Others install cameras in physical stores to collect and identify customers passing by or entering the store through face recognition, and count the number of customers who arrive at the store, but this has no significant effect on attracting customers to physical stores

[0003] At present, for the promotion of a mobile phone application APP, the cost of attracting new users and acquiring new users is very high, and the cost is very high. This leads to the fact that although an APP can have a good user experience and solve the actual problems of users, Facing the lack of sufficient promotion funds at the beginning of the launch, it is also difficult to promote the application

How to make unregistered users become registered users, there is no effective solution in the prior art

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