Marketing full-service management and control evaluation system

Abstract

The invention discloses a marketing full-service management and control evaluation system, and relates to the field of power marketing. In marketing full-service management and control, county companies lack self-checking and self-correcting initiative, various habitual violations are unchanged, the management and control strength of cities to counties is weak, systematic evaluation is lacked, andquality management and control are difficult to be embodied in a quantitative mode. The system comprises an evaluation module, a professional category module and an evaluation index module, the evaluation module comprises business specifications, inspection quality and management and control effects, the professional category module comprises business expansion, measurement and collection, electricity price and electricity charge and novel business, and the evaluation index module comprises 12 evaluation indexes; and all evaluation indexes of the evaluation module and the professional category module are obtained through integral calculation. The system can longitudinally achieve the step-by-step evaluation of the four levels of cities, counties, power supply stations and personnel, expands the evaluation range of a marketing and inspection quality evaluation system, achieves the comprehensive evaluation of the standard degree, service level and management level of marketing business,and promotes the self-inspection and self-correction subjective initiative of grassroots units.

Description

technical field [0001] The invention relates to the field of electric power marketing, in particular to a management and control evaluation system for all marketing services. Background technique [0002] Marketing full-service management and control is an integral part of the internal control and restraint mechanism in the power marketing link, and is an important content and effective way of power marketing risk management. It can standardize marketing behavior, plug loopholes, tap potential and increase efficiency, improve marketing policy execution, and reduce marketing errors. Purpose. By deepening the lean management and control platform of the application marketing business, the management and control achieved remarkable results. However, the management and control of the whole marketing business process still needs to be further deepened and improved: [0003] (1) The county company lacks the initiative of self-examination and self-correction, and "habitual" violat...

AI Technical Summary

Problems solved by technology

[0003] (1) The county company lacks the initiative of self-examination and self-correction, and "habitual" violations of regulations in terms of business expansion, installation, electricity price implementation, and measurement management continue to be corrected, and there are risks of customer complaints and external supervision;

[0004] (2) The city's control over the county is weak, and management responsibility and joint responsibility for supervision need to be strengthened;

[0005] (3) The city lacks a systematic evaluation of the county, and it is difficult to quantify the quality control of the entire marketing business

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