Method for implanting advertisement into video and computer equipment

Abstract

The embodiment of the invention discloses a method for implanting an advertisement into a video and computer equipment, and the method comprises the steps that the computer equipment determines a target image, the target image is an image containing a first plane advertisement in M frames of images of the target video, and M is a positive integer; the computer equipment determines a target area, wherein the target area is an area where the first plane advertisement is located in the target image; the computer equipment inserts a second plane advertisement to be implanted into the target area to replace the first plane advertisement; and the computer equipment carries out style conversion on the target image in which the second plane advertisement is implanted, wherein the style of the second plane advertisement in the converted target image is consistent with the style of the image pixel points outside the area where the second plane advertisement is located in the target image. By implementing the embodiment of the invention, the computer equipment can realize advertisement positioning, advertisement implantation and style conversion of the implanted advertisement in a full-automatic manner, so that the visual experience of the implanted advertisement is improved.

Description

technical field [0001] The present application relates to the technical field of video processing, in particular to a method and computer equipment for embedding advertisements in videos. Background technique [0002] The traditional method of video advertisement delivery is to insert pre-roll advertisements at the beginning of the movie, or to embed advertisements in the video screen when the movie is paused in the middle. The proportion of Internet users who click on the advertisement and enter the promotion website to form a conversion). [0003] In recent years, the ad placement technology that seamlessly integrates the advertiser's product, LOGO or poster image into the video image has gradually emerged and developed vigorously. Its effect can be referred to figure 1 , figure 1 The picture on the left is the original video screen, and the picture on the right is the picture embedded with print ads. [0004] From the perspective of technological evolution, product pla...

AI Technical Summary

Problems solved by technology

In fact, how to automatically detect the appropriate print advertising space in the video and seamlessly integrate the creative to be implanted with the surrounding environment is still a very complicated problem. Therefore, how to automatically detect the appropriate print advertising space in the video and integrate the The seamless integration of the creative material to be implanted with the surrounding environment is a technical problem that needs to be solved at present

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