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Point processing method and device based on user attributes

A point processing and user attribute technology, applied in the field of point processing, can solve the problems of inaccurate member point records, low flexibility, and damage to member rights and interests. Effect

Pending Publication Date: 2020-02-04
深圳市云积分科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The embodiment of the present invention provides a point processing method and device based on user attributes, which solves the problem that in the prior art, the integration effect of information management on member points is poor, the flexibility is low, it is difficult to adapt to the needs of both the supply and demand sides, and it is prone to membership Inaccurate point records lead to technical problems that damage members' rights and interests, and achieve the technical effect of improving the information management integration effect of member points, increasing user consumption enthusiasm, and improving users' experience in enjoying membership benefits

Method used

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  • Point processing method and device based on user attributes
  • Point processing method and device based on user attributes
  • Point processing method and device based on user attributes

Examples

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Embodiment 1

[0056] figure 1 It is a schematic flowchart of a point processing method based on user attributes in an embodiment of the present invention. Such as figure 1 As shown, the embodiment of the present invention provides a method for processing points based on user attributes, and the method includes:

[0057] Step 110: Obtain the first behavior data of the user.

[0058] Specifically, the first behavior data includes the user's online related information collection. For example, the user browses information on the relevant application software through the Internet. After obtaining the user's first behavior data, the behavior data can be analyzed in depth. analysis to obtain the required information. In other words, in the case of obtaining the basic data of the platform visits such as websites or APPs, statistics and analysis are made on the relevant data, from which we can find out the rules of users’ visits to platforms such as websites or APPs, and combine these rules with ...

Embodiment 2

[0079] Based on the same inventive concept as the point processing method based on user attributes in the foregoing embodiments, the present invention also provides a point processing method device based on user attributes, such as figure 2 As shown, the device includes:

[0080] A first obtaining unit 11, the first obtaining unit 11 is configured to obtain the first behavior data of the user.

[0081] A second obtaining unit 12, configured to obtain the first attribute of the user according to the first behavior data.

[0082] A third obtaining unit 13, the third obtaining unit 13 is configured to obtain the first label of the user after analyzing the first attribute according to a first preset label rule.

[0083] A fourth obtaining unit 14, the fourth obtaining unit 14 is configured to obtain the first transaction information of the user.

[0084] The first execution unit 15 is configured to update the point data of the user according to the first preset point rule accor...

Embodiment 3

[0109] Based on the same inventive concept as the point processing method based on user attributes in the foregoing embodiments, the present invention also provides a point processing device based on user attributes, on which a computer program is stored, and when the program is executed by a processor, the foregoing Steps in any method of the user attribute-based point processing method.

[0110] Among them, in image 3 In, bus architecture (represented by bus 300), bus 300 may include any number of interconnected buses and bridges, bus 300 will include one or more processors represented by processor 302 and various types of memory represented by memory 304 circuits linked together. The bus 300 may also link together various other circuits, such as peripherals, voltage regulators, and power management circuits, etc., which are well known in the art and thus will not be further described herein. The bus interface 306 provides an interface between the bus 300 and the receiver...

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Abstract

The invention provides integral point processing method and device based on user attributes, and relates to the technical field of point processing. The method comprises steps of obtaining first behavior data of a user, obtaining a first attribute of the user according to the first behavior data; analyzing the first attribute according to a first preset label rule to obtain a first label of the user; obtaining first transaction information of the user; according to the first label and the first transaction information, based on a first preset point rule, updating the point data of the user. Therefore, a problem of poor member point information management fusion effect in the prior art can be solved; the technical problems of low flexibility, difficulty in adapting to the requirements of both supply and demand sides, and member right and interest damage caused by inaccurate member score recording are solved, and the technical effects of improving the information management fusion effectof member scores, improving the user consumption enthusiasm and improving the experience degree of the user for enjoying member treatment are achieved.

Description

technical field [0001] The present invention relates to the technical field of point processing, in particular to a point processing method and device based on user attributes. Background technique [0002] With the continuous development of the times, the rapid development of the Internet, especially the mobile Internet, has affected the economic life of the society and changed the way people work and live. People can use the Internet to work, live, shop and entertain. At present, many merchants have a membership system in order to maintain old customer groups and increase customer stickiness through various discounts and rewards for members. For customer groups who become members, the enthusiasm for consumption of users is often increased through reward points for members, thereby reducing the cost of marketing. [0003] However, the applicant of the present invention finds that the prior art has at least the following technical problems: [0004] The existing informati...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F16/9535G06F16/907
CPCG06Q30/0208G06Q30/0222G06F16/9535G06F16/907
Inventor 刘铁熊磊许先才
Owner 深圳市云积分科技有限公司
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