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Product information recommendation method and device, storage medium and computer device

A product information and recommendation method technology, applied in the field of information processing, can solve the problems of waste of product information resources, low accuracy of bank product recommendation, lack of full utilization of bank product information, etc., to achieve the effect of improving accuracy and avoiding waste

Pending Publication Date: 2020-02-14
PING AN TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In view of this, this application provides product information recommendation methods and devices, storage media, and computer equipment. Waste of resources, and technical problems with low accuracy in recommending banking products to users

Method used

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  • Product information recommendation method and device, storage medium and computer device
  • Product information recommendation method and device, storage medium and computer device
  • Product information recommendation method and device, storage medium and computer device

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Embodiment Construction

[0023] Hereinafter, the present application will be described in detail with reference to the drawings and embodiments. It should be noted that, in the case of no conflict, the embodiments in the present application and the features in the embodiments can be combined with each other.

[0024] The existing technical solution for product information recommendation lacks full utilization of bank product information, resulting in waste of product information resources, and technical problems such as low accuracy of bank product recommendation for users. This embodiment provides a method for product information recommendation, which can effectively avoid the lack of full use of bank product information in the prior art through association rules and other statistical methods for bank product recommendation, resulting in waste of product information resources and harm to the user's bank. Technical issues with low accuracy of product recommendations, such as figure 1 As shown, the me...

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PUM

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Abstract

The invention discloses a product information recommendation method and device, a storage medium and a computer device, relates to the technical field of information processing. The method can improvethe information recognition accuracy. The method comprises the steps of training and initializing a first product recommendation model according to crowd statistical information to obtain a trained first product recommendation model; training and initializing a second product recommendation model according to the product quantization information to obtain a trained second product recommendation model; constructing a product recommendation prediction model according to the first hidden layer of the trained first product recommendation model and the second hidden layer of the trained second product recommendation model; and obtaining product recommendation prediction information matched with the historical purchase information by utilizing the constructed product recommendation prediction model according to the historical purchase information of the user. The method and device are suitable for accurate pushing of products in the mobile internet and electronic commerce.

Description

technical field [0001] The present application relates to the technical field of information processing, in particular to a method and device for recommending product information, storage media and computer equipment. Background technique [0002] With the rapid development of mobile Internet and e-commerce, people's recognition, trust and demand for banking financial products are getting higher and higher. Unlike the singleness of banking financial products in the past, the current banking products are rich in variety and optional. With the characteristics of high security and low purchase threshold, banking products have changed from financial products that a small number of people can purchase to one of the asset appreciation channels that the public can participate in. [0003] It can be seen that the types of banking products are becoming more and more abundant, and the amount of data information of banking products is also increasing. Data mining has become the main wa...

Claims

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Application Information

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IPC IPC(8): G06Q30/06G06Q40/02G06N3/04G06N3/08
CPCG06Q30/0631G06Q40/02G06N3/08G06N3/045
Inventor 金戈徐亮
Owner PING AN TECH (SHENZHEN) CO LTD
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