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Directional label determination method and device, computing equipment and storage medium

A technology for determining methods and labels, which is applied in the computer field and can solve problems such as inapplicable directional labels

Active Publication Date: 2020-07-24
BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] At present, the general AB test principle is not applicable to the test of targeted tags. The fundamental reason is that targeted tags essentially select a certain number of users, rather than random segmentation of users. Therefore, the determination method for targeted tags AB testing problems, it is necessary to provide corresponding solutions

Method used

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  • Directional label determination method and device, computing equipment and storage medium
  • Directional label determination method and device, computing equipment and storage medium
  • Directional label determination method and device, computing equipment and storage medium

Examples

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Embodiment Construction

[0072] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0073] User device information (such as user device information, information stored on the device, etc.), user personal information (such as user biological information, user name, nickname, geographic location, etc.), information interacted with third-party software, and The user's operation behavior information, etc., is collected and processed or analyzed after the authorization of the user.

[0074] It should be noted that the terms "first" and "second" in the specification and claims of the present disclosure and the above drawings are used to distinguish similar objects, but not necessarily used to describe a specific sequence or sequence. It is to be understood that the data so used a...

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Abstract

The invention relates to a directional label determination method and device, computing equipment and a storage medium, belongs to the technical field of computers, and provides a test scheme for a directional label determination mode to realize effective evaluation and test of the directional label determination mode. The method comprises the steps of obtaining a first directional account set corresponding to a first mining mode of a directional label and a second directional account set corresponding to a second mining mode; marking each account in the two account sets to obtain a mixed directional account set; pushing the same object to each account in a target directional account set selected from the mixed directional account set through the same pushing mechanism, and obtaining operation behavior data of each account in the target directional account set for the object; and according to the operation behavior data, determining a target account whose operation degree satisfies a preset condition from a target directional account set, and determining a target mining mode used for determining a directional label according to a mode identifier of the target account.

Description

technical field [0001] The present disclosure relates to the field of computer technology, and in particular to a method, device, computing device and storage medium for determining an orientation tag. Background technique [0002] AB testing has always been a vital part of Internet performance advertising. A simple, efficient and reasonable AB testing plan can effectively assist technical personnel in continuous strategy iterative optimization and continuously improve advertising effectiveness. At present, the mainstream AB test mainly focuses on the division of the traffic side. For the two versions A and B of a certain strategy, through the segmentation of the traffic, the method A and the method B are respectively applied to the same amount of random users, and the observation is long enough. The behavior difference of each indicator among bucketed users is counted to select the mode. [0003] At present, the general AB test principle is not applicable to the test of ta...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F16/9535
CPCG06Q30/0242G06Q30/0277G06Q30/0255G06F16/9535Y02D10/00
Inventor 姚舰航高小平
Owner BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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