Frequency and quantity control method, device and equipment for advertisement putting and advertisement putting system
A technology for advertising delivery and advertising playback, applied in advertising, transmission systems, electrical components, etc., can solve problems such as serious coupling, affecting the function of the delivery system, and high pressure on the delivery system, so as to achieve the effect of ensuring functions and relieving computing pressure
Pending Publication Date: 2021-01-12
GUANGZHOU HUANWANG TECH
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Problems solved by technology
[0004] In view of this, the object of the present invention is to provide a method, device, equipment and advertisement delivery system for controlling the frequency and quantity of advertisements, so as to overcome the pressure on the current delivery system, the coupling is serious, and if there is a problem with real-time calculation, it is still possible Issues affecting the functionality of the delivery system itself
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[0036] In order to make the purpose, technical solution and advantages of the present invention clearer, the technical solution of the present invention will be described in detail below. Apparently, the described embodiments are only some of the embodiments of the present invention, but not all of them. Based on the embodiments of the present invention, all other implementations obtained by persons of ordinary skill in the art without making creative efforts fall within the protection scope of the present invention.
[0037] figure 1 It is a flow chart provided by an embodiment of the method for controlling the frequency and amount of advertising in the present invention. Such as figure 1 As shown, this embodiment may include the following steps:
[0038] S101. Collect log information of the advertisement delivery device.
[0039] figure 2 It is a data flow diagram provided by an embodiment of the frequency control and volume control method for advertisement delivery in...
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The invention relates to a frequency and quantity control method, device and equipment for advertisement putting and an advertisement putting system; log information of the advertisement putting equipment is collected, the log information is pushed to a message queue, the log information in the message queue is read, and real-time index calculation is carried out according to the log information in the message queue; the calculation result of the real-time index is written into a preset data memory, so that the advertisement putting equipment obtains the calculation result from the data memoryand carries out advertisement putting according to the calculation result, thereby realizing independent calculation of frequency control and quantity control, liberating the calculation pressure ofthe putting system, avoiding problems in real-time calculation, and effectively ensuring the functions of the putting system.
Description
technical field [0001] The present invention relates to the technical field of advertisement placement, in particular to a method, device, equipment and advertisement placement system for controlling frequency and volume of advertisement placement. Background technique [0002] The advertising delivery system generally includes some real-time calculation control methods such as frequency control, quantity control, and hourly delivery curve control. In the traditional delivery system, because the delivery volume is not large, most of them are based on cached redis plus Control how programs are delivered. [0003] However, with the development of the mobile Internet, the amount of data in the current advertising delivery system is increasing. If the delivery system itself needs to perform real-time calculations in addition to the delivery function, it may cause a lot of pressure on the delivery system. If there is a problem with the real-time calculation, It may also affect t...
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IPC IPC(8): H04L29/08G06Q30/02
CPCG06Q30/0272G06Q30/0277H04L67/53H04L67/55
Inventor 宁炳剑
Owner GUANGZHOU HUANWANG TECH