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Service pushing method, service pushing device, storage medium and electronic equipment

A business and target technology, applied in the Internet field, can solve the problems of incomplete consideration of the factors affecting the push business, and the inability to provide users with a good business experience, etc., to achieve a good business experience and improve accuracy.

Pending Publication Date: 2022-01-28
XIAN WINGTECH INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, the existing business push algorithm does not fully consider the factors affecting the push business, and cannot provide users with a good business experience

Method used

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  • Service pushing method, service pushing device, storage medium and electronic equipment
  • Service pushing method, service pushing device, storage medium and electronic equipment
  • Service pushing method, service pushing device, storage medium and electronic equipment

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Embodiment Construction

[0051] In order to make the purpose, technical solution and advantages of the present application clearer, the present application will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present application, and are not intended to limit the present application.

[0052] In one embodiment, such as figure 1 As shown, a service push method is provided, and the embodiment of the present application is illustrated by applying the method to an electronic device, wherein the electronic device can be, but not limited to, a personal computer, a notebook computer, a smart phone, and a tablet computer. It can be understood that Yes, this method can also be applied to a server, and can also be applied to a system including a terminal and a server, and can be realized through the interaction between the terminal and the server. In this embodim...

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PUM

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Abstract

The invention discloses a service pushing method, a service pushing device, a storage medium and electronic equipment. The service pushing method comprises the following steps: acquiring state data of a target user and scene data of the target user; constructing a user portrait of the target user according to the self state data and the scene data; obtaining a similar user group according to the user portrait; on the basis of a Bayesian model, predicting a preference value of the target user to the target service according to the preference information of the similar user group to the target service; and pushing the target service according to the preference value. By adopting the method, the accuracy of pushing the interested target business to the target user can be effectively improved, and good business experience is provided for the user.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to a service pushing method, a service pushing device, a storage medium and electronic equipment. Background technique [0002] With the development of Internet technology, the application of service push is becoming more and more extensive. Service push is a technology to provide users with services that may meet their interests and hobbies according to the content characteristics of the service itself and the experience behavior of users. [0003] In related technologies, the algorithm for service push is usually based on factors such as historical data, similar user habits, and preference habits. [0004] However, the existing service push algorithm does not fully consider the factors affecting the push service, and cannot provide users with a good service experience. Contents of the invention [0005] Based on this, it is necessary to provide a service pushing me...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/9535G06K9/62
CPCG06F16/9535G06F18/29
Inventor 赵军
Owner XIAN WINGTECH INFORMATION TECH CO LTD