Advertisement putting method and device, storage medium and computer system
A technology of advertisement placement and placement method, applied in the computer field, can solve the problem of inability to determine the number of advertisements to configure, and achieve the effect of precise placement
Pending Publication Date: 2022-06-07
BEIJING JINGDONG ZHENSHI INFORMATION TECH CO LTD
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[0005] The purpose of the present disclosure is to provide an advertisement placement method, an advertisement placement device, a storage medium, and a computer system, so as to overcome at least to a certain extent the indetermination of various How to configure the number of advertisements in the warehouse where advertisements can be delivered
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[0054] Example embodiments will now be described more fully with reference to the accompanying drawings. Example embodiments, however, can be embodied in multiple forms and should not be construed as limited to the examples set forth herein; rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of example embodiments to those skilled in the art. The described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments.
[0055] Furthermore, the drawings are merely schematic illustrations of the present disclosure and are not necessarily drawn to scale. The same reference numerals in the drawings denote the same or similar parts, and thus their repeated descriptions will be omitted. Some of the block diagrams shown in the figures are functional entities that do not necessarily necessarily correspond to physically or logically separate entities. These funct...
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The invention relates to the technical field of computers, in particular to an advertisement putting method and device, a storage medium and a computer system. The method comprises the following steps: determining a target user and a target warehouse; obtaining a historical purchase record of the target user, and querying a target record with a delivery place as a target warehouse according to the historical purchase record; predicting the delivery amount of the target user in the target warehouse according to a target record; and determining the total advertisement putting amount corresponding to the delivery amount, and putting an advertisement in the target warehouse based on the total advertisement putting amount. According to the method, the delivery amount of the target user in the target warehouse is predicted according to the target record, the delivery amount of the target warehouse for the target user in the prediction time period can be obtained, and accurate advertising is realized by distributing the number of advertisements corresponding to the delivery amount in the target warehouse in advance.
Description
technical field [0001] The present disclosure relates to the field of computer technologies, and in particular, to a method and device for placing advertisements, a storage medium, and a computer system. Background technique [0002] At this stage, online shopping has become a mainstream shopping method, and the volume of packages has increased year by year. Carrying advertisements on packages can not only reduce the cost of advertising, but also improve the accuracy of advertising. [0003] At present, the method of placing package advertisements is as follows: operators filter out the target user group corresponding to the advertisement to be placed, in which the shopping preferences of the target user group match the product type to be advertised; search for the target user group in all warehouses. All order packages are advertised. [0004] However, due to the large number of warehouses that can place advertisements, the workload of finding all the order packages of the...
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IPC IPC(8): G06Q30/02
CPCG06Q30/0245G06Q30/0255
Inventor 陈兰欢赵东旭赵俊哲王松松刘雪
Owner BEIJING JINGDONG ZHENSHI INFORMATION TECH CO LTD