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System and Method of Browsing Electronic Catalogs from Multiple Merchants

a technology of electronic catalogs and merchants, applied in the field of electronic commerce, can solve the problems of high cost of publishing catalogs using traditional methods involving ink and paper, and achieve the effect of reducing cost and eliminating paper and ink

Inactive Publication Date: 2012-03-29
AMERICA BY MAIL INC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

[0008]Several advantages of using the electronic catalog system of the present invention include: (1) elimination of paper and ink based catalog production; (2) reducing the cost required to publish a catalog (electronic or paper based); (3) the ability to allow merchants to update and revise their electronic catalogs on demand or on a periodic basis; (4) providing users with one stop shopping for multiple merchants; and (5) providing users with multiple platform options in which to browse electronic catalogs.

Problems solved by technology

In addition, since publishing a catalog using traditional methods involving ink and paper can be very costly, smaller merchants may choose to not publish a catalog altogether.

Method used

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  • System and Method of Browsing Electronic Catalogs from Multiple Merchants
  • System and Method of Browsing Electronic Catalogs from Multiple Merchants
  • System and Method of Browsing Electronic Catalogs from Multiple Merchants

Examples

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[0079]Each merchant catalog comprises a series of pages. In some mediums, the system can be viewed in portrait mode (which consists of a single page view), or landscape mode (which displays a dual page view). Each page displays a plurality of products depending on the available screen real estate. Product displays are in one of multiple sizes. Each size has several styles comprising a page layout, background colors / patterns and designs. In one embodiment, page layouts are governed by a rotation of definitions that dictate product number and size. This fixed rotation provides both variations for the visitor and structure for the system, enabling it to locate the exact page and layout position of any product in any catalog at any time. Visitors can move from page to page by sliding or clicking navigation buttons on the screen in a simulated “real catalog” experience. Page numbers are displayed on each page and can be touched (the physical act of pressing on the image on the tablet com...

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PUM

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Abstract

A system and method of browsing electronic catalogs from a plurality of merchants. The electronic catalog system emulates the portability and usability of a traditional paper and ink catalog, especially when realized on a tablet or mobile device. Product data feeds from multiple merchants are collected and processed to build a product database. A server retrieves product data and serves it to users browsing the electronic catalogs. Users can request more detailed information and order products through the server and merchant websites. Users communicate with the server and merchant websites either through a standalone software application or via a standard web browser. Merchants are able to update the contents of their electronic catalogs through a merchant portal.

Description

REFERENCE TO PRIORITY APPLICATION[0001]This application claims priority to U.S. Provisional Application Ser. No. 61 / 386,359, filed Sep. 24, 2010, entitled “Paper Catalog Electronic Emulation System,” incorporated herein by reference in its entirety.FIELD OF THE INVENTION[0002]The present invention relates to the field of electronic commerce, and more particularly relates to a system and method of browsing electronic catalogs from a plurality of merchants.BACKGROUND OF THE INVENTION[0003]Traditionally, catalogs have taken the form of printed paper bound and distributed to customers. Even in the age of the Internet, printed catalogs abound where although the merchant publishing the catalog may have an extensive e-commerce website where they offer their products for sale over the internet, the catalog they publish and distribute is paper based.[0004]In addition, since publishing a catalog using traditional methods involving ink and paper can be very costly, smaller merchants may choose...

Claims

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Application Information

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IPC IPC(8): G06Q30/00
CPCG06Q30/0277G06Q30/0643G06Q30/0635G06Q30/0633G06Q30/0603G06Q30/0641
Inventor LINEVSKY, RICHARDSINGER, LAURENCRAINE, MATTHEWGRAY, NIGEL
Owner AMERICA BY MAIL INC
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