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Telecommunication service recommendation method and system

A technology of telecommunications services and recommendation methods, applied in the field of communications, can solve problems such as poor user experience, reduced success rate of telecommunications services, and failure to consider user hobbies, etc., to achieve the effect of improving user experience and precise marketing

Active Publication Date: 2011-10-12
CHINA UNITED NETWORK COMM GRP CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The disadvantage of this method is that it does not consider the user's hobbies. The user's hobbies cannot be directly obtained from the user's basic information, geographical location, communication behavior and other data. It may appear that the user is not interested in the recommended telecommunication services, which makes the user experience relatively poor. Poor, which reduces the success rate of telecom business recommendation

Method used

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  • Telecommunication service recommendation method and system
  • Telecommunication service recommendation method and system
  • Telecommunication service recommendation method and system

Examples

Experimental program
Comparison scheme
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Embodiment 1

[0023] figure 1 It is a schematic structural diagram of an embodiment of the telecommunication service recommendation system of the present invention, such as figure 1 As shown, the system can include a user data collection module 11, a user interest learning module 12 and a telecommunications service recommendation module 13;

[0024] Wherein, the user data acquisition module 11 is used to acquire telecommunication service information, user identity information, subscription service information and online log information; the online log information can be stored in the user online log library 14 .

[0025] The user interest learning module 12 is used to obtain the user access webpage document subject index according to the online log information; set up a user interest model according to the user access web document subject index and online log information; the user interest model can be stored To the user interest model library 15;

[0026] The telecommunications service r...

Embodiment 2

[0038] figure 2 It is a schematic flow chart of an embodiment of the method for recommending telecommunication services in the present invention. The method for recommending telecommunication services in this embodiment can be implemented by the system for recommending telecommunication services described in Embodiment 1, as shown in figure 2 As shown, the method of this embodiment may include the following steps:

[0039] Step 201, the user data acquisition module acquires telecommunication service information, user identity information, subscription service information and online log information;

[0040] For example, the BSS / OSS system can collect information such as user identity information, subscription service information, and telecommunication service information, and the broadband access server (Broadband Remote Access Server, referred to as: BRAS) and remote user dial-in authentication system (Remote Authentication Dial In User Service, referred to as: RADIUS) col...

Embodiment 3

[0053] image 3 It is a schematic flow diagram of generating a text classifier in an embodiment of the telecommunications service recommendation method of the present invention, as shown in image 3 As shown, this embodiment may include the following steps:

[0054] Step 301, the user interest learning module preprocesses the documents in the classified training document library marked with categories to obtain standardized texts;

[0055] For example, the user interest learning module preprocesses the documents in the classification training document library marked with subject categories. Wherein, the classification training document library can be established by users of the telecommunication service recommendation system, in the form of a large folder named "Example Document Library" and a document named "Example Document Subject Index Comparison Table" or a data table. There are some sample documents in the sample document library, and the sample document subject index...

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Abstract

The invention provides a telecommunication service recommendation method and system, wherein the method comprises: acquiring telecommunication service information, identity information of users, order business information and net access journal information; acquiring subject indexing of webpage documents accessed by users according to the net access journal information; setting up a user interest model according to the subject indexing of webpage documents accessed by the users and the net access journal information; acquiring the incidence relation of the user interest and the telecommunication service according to the user interest model, the telecommunication service information and the order service information; and acquiring a recommendation service list and recommending the telecommunication service according to the incidence relation of the user interest and the telecommunication service and the user interest model. According to the invention, the precision marketing of the telecommunication service is realized, and simultaneously the user experience is improved.

Description

technical field [0001] The invention relates to communication technology, in particular to a method and system for recommending telecommunication services. Background technique [0002] At present, my country's telecommunications business is facing market pressure of homogeneous competition, which makes it more and more difficult to develop new users; telecom operators are gradually shifting from the previous extensive operation of relying on price wars and other competitive means to attract users to focused services and refined services. Due to business changes, they have built their own data mining systems to assist in precision marketing. [0003] At present, it is generally based on the analysis and mining of basic information, geographical location, communication behavior and other data of telecom users, from which business operation rules are discovered, and then telecom service recommendations are carried out. The disadvantage of this method is that it does not consid...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04M3/42
Inventor 李卫郭志斌张云勇
Owner CHINA UNITED NETWORK COMM GRP CO LTD
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