Method and system for analyzing the level of user engagement within an electronic document

A technology for electronic documents and users, applied in transmission system, user interface execution, input/output process of data processing, etc., can solve the problem that it is impossible to determine whether the viewer has left the room or is watching another device, and achieves accurate information Effect

Inactive Publication Date: 2015-11-04
FABTALE PRODN
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

One problem with this approach is that it is only a slight improvement over a TV ad because the site cannot determine if the viewer has actually left the room or is viewing another device, such as a tablet or phone

Method used

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  • Method and system for analyzing the level of user engagement within an electronic document
  • Method and system for analyzing the level of user engagement within an electronic document
  • Method and system for analyzing the level of user engagement within an electronic document

Examples

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Embodiment Construction

[0023] The present invention can be implemented in a variety of ways, such as using local or private networks, private networks, or the public Internet or similar systems. It further can be implemented in many different systems, in various software languages, and using a variety of different hardware. The invention can also be part of a larger system and interact with one or more software and / or hardware products. Therefore, the present embodiment should be understood as illustrative rather than limiting the present general inventive concept.

[0024] The term electronic document is intended to cover any readable document that can be displayed for user interaction. The files may be presented by, for example, the public Internet or an intranet. They can include different types of media as will be explained below. They may be stored by non-electronic means, such as optical means or any other storage method, for presenting the desired requirements. In some embodiments, the do...

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Abstract

A method for analysing the level of user engagement within an electronic document is provided. The method includes displaying an electronic document having one or more pages to a user. The document includes a graphical user interface and one or more content placeholders associated with the pages for displaying content within the placeholder. The method further includes the steps of determining whether the user has carried out one or more actions within the electronic document and determining the level of user engagement based on the one or more actions.

Description

technical field [0001] The present invention relates to a method and system for analyzing the degree of user participation within an electronic document. Background technique [0002] Electronic documents such as e-books provide a digital equivalent to printed documents and may be displayed and read on computers or handheld devices including cell phones, PDAs and dedicated e-book readers. Recently, the use of electronic documents has increased, and audio, video, and text have been used to enhance the user experience when reading documents. [0003] Individually video, audio, text and image content may be considered static or consist of a single linear file. Existing technology can determine whether a file has been opened or viewed. One problem with these prior art techniques is that they are very limited in measuring how engaged the user is with the content. [0004] For example, many user-uploaded video sites only analyze views and average watch time. One problem with t...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F3/00G06F17/40
CPCG06F3/0483G06F3/013G06F3/017G06F3/0481G06Q30/02G06Q30/0242G06Q50/00G06F9/451G06F40/106G06F40/174H04L67/02
Inventor 法兰克·J·沙弗
Owner FABTALE PRODN
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