Data generation method, server and location method

Abstract

The embodiment of the invention discloses a data generation method, a server and a positioning method. The data generation method comprises steps: a message sent by a wireless device is received, wherein an identification code and basic information of a client are attached to the message, the identification code can identify one client in a unique mode, and the basic information is used for acquiring position information of a place where the client is; the position information of the place where the client is is acquired according to the basic information; the identification code and the position information are recorded correspondingly to form a data record; and index data are generated through a predetermined algorithm according to the data record. The index data generated by the method of the invention can provide a data basis for data analysis when a shop makes a business strategy.

Description

technical field [0001] The present application relates to the field of data communication, in particular to a data generating method, server and positioning method. Background technique [0002] In traditional brick-and-mortar stores, most of the sales staff find out which products are more popular or which areas of the store attract more consumers based on their own observations, so as to formulate business strategies accordingly. However, due to the limited memory ability of sales staff, it is difficult to fully share the observed information among sales staff, making it difficult to form effective data records in the business process of physical stores, and it is difficult to formulate business strategies based on data analysis . [0003] With the development of technology, infrared scanning equipment and camera equipment have appeared, as well as identification technology based on these equipment. Infrared scanning equipment or camera equipment is usually installed at ...

AI Technical Summary

Problems solved by technology

Although the passenger flow data can be recorded through the above identification technology, it is still difficult to reflect which products in the store are more popular, or which areas attract more consumers.

In addition, in the existing technology, there is also information such as collecting user location information to determine that the user is within the geographical range of the store to recommend products for the user, but this method only identifies the user, which is a marketing strategy for the user and cannot satisfy the needs of physical stores. Analysis of relevant customer behavior data in the business process to provide better services

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